Is grill brick profitable to sell on Amazon United States?

The niche generates $609K/yr across 17 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +90.5%. Flapen's verdict: Worth a look (65/100).

How competitive is the grill brick niche?

12 brands and 49 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 77% of demand.

What do buyers complain about in grill brick?

Top complaints mined from reviews: Ease Of Cleaning, Quality-Overall, Durability. The return rate is 0.8%.

When does demand for grill brick peak?

Demand peaks in Apr–May–Jun–Jul; the busiest month runs 4.0× the quietest.

What does it cost to enter the grill brick niche?

Listings span $5.75–$26.24; the average listing price is $16.00 (sweet spot $15–$100). The average incumbent carries 1,735 reviews — the moat a new listing must climb.

grill brick

Worth a look

Shows searches that convert (13.4% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Conversion

Incredible13.4%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Growth

Great+90.5%

90-day search growth — must beat 0% to launch

Avg price

Great$16.00

avg listing price — sweet spot $15–$100

Market size

Good$609K

$609K/yr · 285K searches

Price range

Good$5.75–$26.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,735.06

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

According to Flapen's Amazon United States niche tracking, grill brick is a $609K/yr Amazon United States market (285K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 65/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

grill brick market data

Units sold / yr: 30K–40K; avg 2,000–2,500/product
Revenue / yr: $480K–$640K; units × avg price
Conversion rate: 13.4%
Avg BSR: #74
Page quality: 0%
Prime: 94%
Sponsored: 100%
Out of stock: 0.4%
Avg brand age: 44 months
Avg seller age: 164 days

Competition & brand share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

18%

AWEASROY45%
CCTVRTV13%
ALXYF7%
KTUOPEE7%
HATOKU5%
Avant Grub5%
Open — no brand owns it (6 brands, 18%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +90.5% search growth over the last 90 days.

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 4.0×

Open Trend

Top grill brick search terms

grill brick58K/yr +48.2%10.3% conv.
grill stone45K/yr +105.1%12.5% conv.
griddle stone21K/yr +69.6%12.4% conv.
grill stone cleaning block20K/yr +84.6%14.1% conv.
grill bricks for cleaning flat top23K/yr +22.9%11.7% conv.
blackstone cleaning brick16K/yr +107.5%10.9% conv.
blackstone pumice stone11K/yr +269.6%13.4% conv.
grill pumice stone for cleaning6K/yr +368.9%11.4% conv.
pumice stone for blackstone griddle6K/yr +312.2%14.5% conv.
griddle cleaning stone9K/yr +87.7%10.6% conv.

All search terms

Top grill brick products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

AWEASROY Heavy Duty Grill Cleaner Grill Cleaning Bricks with Handle Pumice Griddle Cleaning Stone Removing Stains for BBQ Swimming Pool Sink(4 Pack)

AWEASROY$13.694.3★2,117 rev

AWEASROY Griddle Cleaning Kit for Blackstone Flat Top Grill Cleaning Kit with Grill Stone Griddle Scraper & Griddle Brush Easy to Remove Stain

AWEASROY$16.744.7★2,757 rev

CCTVRTV Heavy Duty Griddle Cleaning Brick with Handle Grill Cleaner for Cleaning Flat top Pumice Griddle Cleaning Stone Removing Stains for BBQ Swimming Pool Sink(5 Pack)

CCTVRTV$10.184.5★795 rev

4 Pack Grill Cleaner Brick for Outdoor&Restaurant. Heavy Duty Grill Cleaning Brick. Pumice Stone Cleaner Tool Grill Brick for Cleaning Flat Top Grills Griddles Effectively Without Harsh Chemicals

ALXYF$24.834.5★126 rev

Upgraded Griddle Cleaning Kit for Blackstone 18 Pieces Flat Top Grill Accessories Cleaner Tool Set with Scraper Heat-Resistant Silicone Spatula Mat with Hanger Grill Brick Scouring Pads

KTUOPEE$21.914.7★1,926 rev

Newest

by launch date

4 Pack Heavy Duty Grill Cleaner Flat Top Grill Cleaning Bricks Pumice Griddle Cleaning Stone Removing Stains for BBQ Swimming Pool Sink Griddle Cleaning Kit for Blackstone

ALXYF$13.0329 rev

4mo ago

4 Pack Grill Cleaning Bricks Pumice Stone for Cleaning Oven Stove BBQ Grill Commercial Grade Cleaner for Cookers Frying Pans Racks Flat

HATOKU$9.292,339 rev

9mo ago

4 Pack Grill Cleaner Brick for Outdoor&Restaurant. Heavy Duty Grill Cleaning Brick. Pumice Stone Cleaner Tool Grill Brick for Cleaning Flat Top Grills Griddles Effectively Without Harsh Chemicals

ALXYF$24.83126 rev

1y ago

Griddle Cleaning Kit for Blackstone Heavy-Duty Cleaning Stone Brick 5-Pack

HOBITSTARX$12.29319 rev

1y ago

GRILLART Griddle Cleaning Kit for Blackstone Flat Top Grill Cleaning Kit with Grill Stone Griddle Scraper Scouring Pad and Handles Multifunctional Griddle Accessories for Rusty Grills Orange

GRILLART$23.63627 rev

2y ago

What buyers say about grill brick

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Cleaning27%

“Very effective cleaner”

Quality-Overall17%

“Very well made”

Advertised Vs Actual Product13%

“As advertised”

Value For Money11%

“Worth the buy”

Grilling8%

“Cleans the grill perfectly”

Ease Of Use4%

“Easy to use”

Efficiency4%

“Works Well”

Durability2%

“Seems fairly durable”

Size-Overall2%

“It fits”

Gifting Purpose2%

“Purchased as a gift they loved it”

What buyers complain about

Ease Of Cleaning16%

“makes a mess”

Quality-Overall10%

“Cheap product”

Durability10%

“Not very durable”

Size-Overall8%

“Very small”

Value For Money7%

“they are not worth the price”

Rusts/Corrodes6%

“My griddle started to rust”

Functionality-Overall5%

“Didnt work”

Grilling2%

“a nasty grey dust covers your grill”

Metal Quality2%

“Everything was fine except for the metal scraper which arrived broken”

Flatness2%

“not great for my flat top”

Top return reasons

Size-Overall23%

Value For Money15%

Grilling9%

Advertised Vs Actual Product9%

Functionality-Overall7%

Defective Material/Parts7%

Cleaning Modes6%

Quality-Overall4%