Grill
PassGrill scores 70 out of 100, a Pass. Shoppers spend an estimated $25.3M a year here, search demand grew +64.6% this quarter, and an estimated 1.3% of orders come back.
- Flapen Score
- 70 / 100Top 6% of 8,839 Patio, Lawn & Garden niches · +14 vs the category median of 5670
- Market size
- $25.3M/yr19.0M searches / yr
- 90-day growth
- +64.6%search demand this quarter
- Competition
- 30%top-5 click share · 31 brands · 69 sellers
Flapen Score
Grill against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Grill is stronger. Inside it, weaker.
Market
The Grill market on Amazon at a glance
Shoppers on Amazon United States searched for Grill 19.0M times last year and spent an estimated $25.3M. The top 5 brands take 58% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 70 out of 100, a Pass.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 19.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +64.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25.3M a year.
- Searches, last 12 months
- 19.0M
- Growth, 90 days vs prior 90
- +64.6%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $25.3Ma year
- Peak month
- June3.0× the quietest month
- Top search term
- grill5.0M searches a year
02 · Price
A sale here is worth $192.90.
Listings sell for $192.90 on average, from $20.08 to $1119.62. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 1,500 to 2,000 of them. At $192.90 that is $289K to $386K a year per listing.
- Average price
- $192.90above the $15 to $100 sweet spot
- Price range
- $20.08–$1119.62
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $289K–$386K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #35 within Grills & Smokers. It carries 2,035 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 82%
- Out of stock, average day
- 3.0%
- Average rank
- #35in Grills & Smokers
- Average rating
- 4.24 starsAmazon United States average 4.42 stars
- Average reviews
- 2,035per listing
- Listings tracked
- 66
04 · Newcomers
16 of last year's 16 launches cleared the first-year sales bar.
16 products launched here in the last 12 months. 16 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 16
- Successful launches
- 16Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Grill products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Royal Gourmet CC1830S BBQ Charcoal Grill and Offset Smoker | 823 Square Inch cooking surface Outdoor for Camping | Black
- Price
- $137.03
- Rating
- 4.3/5
- Reviews
- 7,186
- Age
- 8y ago

Gas One 14-inch Portable Barbecue Grill with 3-Point Locking Lid for Heat Preservation Dual Venting System Small Charcoal Grill for Backyard Camping Boat
- Price
- $20.08
- Rating
- 4.3/5
- Reviews
- 4,165
- Age
- 4y ago

Royal Gourmet CC1830 28 Inch Barrel Charcoal Grill with Warming Rack Outdoor BBQ Grill with 626 Sq. In. Grilling Space for Backyard Patio and Parties Black
- Price
- $108.62
- Rating
- 4.4/5
- Reviews
- 1,519
- Age
- 3y ago

Cuisinart Chefs Style Tabletop Portable Propane Grill 20 000 BTU Stainless Steel 2-Burner Outdoor Gas Grill for Camping Tailgates BBQ Hassle-Free Setup Twist-Start Ignition CGG-306
- Price
- $162.38
- Rating
- 4.4/5
- Reviews
- 6,194
- Age
- 12y ago

Royal Gourmet CC1830V 30 Barrel Charcoal Grill with Wood-Painted Side Front Table 627 Square Inches Cooking Space for Outdoor Backyard Patio and Parties Black
- Price
- $113.46
- Rating
- 4.4/5
- Reviews
- 1,296
- Age
- 3y ago
Trending
estimated 90-day click momentum
3-Burner Propane Gas Grill with Side Burner 34 000 BTU Stainless Steel BBQ Grill Heavy-Duty Porcelain-Enameled Grates for Patio and Outdoor Cooking
- Price
- $228.71
- Rating
- 4.2/5
- Reviews
- 162
- Age
- 4mo ago

Sophia & William 4-Burner Gas BBQ Grill with Side Burner and Porcelain-Enameled Cast Iron Grates 42 000BTU Propane Grills Outdoor Cooking Barbecue Cabinet Style Blue
- Price
- $308.04
- Rating
- 4.1/5
- Reviews
- 844
- Age
- 2y ago

Kizmyee BBQ Barbecue Grill Portable Folding Charcoal Barbecue Desk Tabletop Outdoor Stainless Steel Smoker BBQ for Picnic Garden Terrace Camping Travel
- Price
- $20.31
- Rating
- 4.1/5
- Reviews
- 173
- Age
- 8mo ago

34 000 BTU 3-Burner Propane Gas Grill with Side Burner All Stainless Steel BBQ Grill Cast Iron Grates & Portable Cart with WheelsOutdoor Barbecue Grill for Backyard Patio Camping (G31 PRO)
- Price
- $240.99
- Rating
- 4.2/5
- Reviews
- 262
- Age
- 10mo ago

Weber Jumbo Joe Premium Charcoal Grill 22Inch Black Portable Outdoor BBQ Grill with Durable Plated Steel Grates PorcelainEnameled Bowl & Precision Airflow Control
- Price
- $98.71
- Rating
- 4.8/5
- Reviews
- 1,112
- Age
- 9y ago
Newest
by launch date
3-Burner Propane Gas Grill with Side Burner 34 000 BTU Stainless Steel BBQ Grill Heavy-Duty Porcelain-Enameled Grates for Patio and Outdoor Cooking
- Price
- $228.71
- Rating
- 4.2/5
- Reviews
- 162
- Age
- 4mo ago

Kizmyee BBQ Barbecue Grill Portable Folding Charcoal Barbecue Desk Tabletop Outdoor Stainless Steel Smoker BBQ for Picnic Garden Terrace Camping Travel
- Price
- $20.31
- Rating
- 4.1/5
- Reviews
- 173
- Age
- 8mo ago

HUGROVE 4-Burner Propane Gas BBQ Grill Upgraded 40 000 BTU Stainless Steel Barbecue Grill with Foldable Side Tables Spice Rack & Wheels for Outdoor Cooking
- Price
- $190.10
- Rating
- 3.9/5
- Reviews
- 140
- Age
- 9mo ago

34 000 BTU 3-Burner Propane Gas Grill with Side Burner All Stainless Steel BBQ Grill Cast Iron Grates & Portable Cart with WheelsOutdoor Barbecue Grill for Backyard Patio Camping (G31 PRO)
- Price
- $240.99
- Rating
- 4.2/5
- Reviews
- 262
- Age
- 10mo ago

SUNLIFER Charcoal BBQ Grills Outdoor: Spacious Barrel Barbecue Grill with Side Front Table - Premium BBQ Smoker Combo for Backyard Cooking Patio Grilling Tailgating Party Camping Picnic
- Price
- $130.86
- Rating
- 3.7/5
- Reviews
- 162
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 30% of clicks, no more. An open shelf where new products get seen.
Brands
31 falling
Sellers
69
Est. top-5 brand share
58%
Top 20: 92%
Est. top-5 click share
30%
Top 20: 62%
Open market
36%
- Royal Gourmet25%
- Weber11%
- Gas One9%
- Electactic7%
- SUNLIFER6%
- Cuisinart6%
Demand
Grill search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 3.0×
Search terms
Top Grill search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- grill5.0M/yr
- charcoal grills2.6M/yr
- gas grill1.6M/yr
- bbq grill1.7M/yr
- propane grill1.2M/yr
- charcoal grill1.0M/yr
- portable grill864K/yr
- grills694K/yr
- gas grills on clearance prime532K/yr
- bbq650K/yr
Reviews and returns
What reviews say buyers love and hate about Grill
We read the reviews and the return reasons for every product selling here.
“Dented grill”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Grill questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









