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Gnatrol

Maybe

An estimated 0.4% of orders come back. But prices span $5.16–$538.01, mostly outside the sweet spot, so Gnatrol is a Maybe.

Flapen Score
58
58 / 100
Top 39% of 8,839 Patio, Lawn & Garden niches · +2 vs the category median of 56
Market size
$614K/yr177K searches / yr
90-day growth
+20.0%search demand this quarter
Competition
65%top-5 click share · 13 brands · 102 sellers

Flapen Score

Gnatrol against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Gnatrol is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gnatrol market on Amazon at a glance

Shoppers on Amazon United States searched for Gnatrol 177K times last year and spent an estimated $614K. The top 5 brands take 82% of clicks. Demand peaks in Jan–May. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 7.5% of those searches ended in a purchase.

Shoppers searched for this 177K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved +20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $614K a year.

Searches, last 12 months
177K
Growth, 90 days vs prior 90
+20.0%
Conversion, latest week
7.5%
Market size, estimated
$614Ka year
Peak month
May4.8× the quietest month
Top search term
bacillus thuringiensis israelensis33K searches a year

02 · Price

A sale here is worth $46.54.

Listings sell for $46.54 on average, from $5.16 to $538.01. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $46.54 that is $23K to $35K a year per listing.

Average price
$46.54inside the $15 to $100 sweet spot
Price range
$5.16–$538.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
$23K–$35K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #476 within Baits & Lures. It carries 8,993 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
89%
Out of stock, average day
0.0%
Average rank
#476in Baits & Lures
Average rating
4.22 starsAmazon United States average 4.42 stars
Average reviews
8,993per listing
Listings tracked
18

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
79 months

Products

Top Gnatrol products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

102

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

14%

  • Brand 137%
  • Brand 217%
  • Brand 313%
  • Brand 411%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (7 brands, 14%)

Demand

Gnatrol search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Black Friday '25Spike '26AugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, May · busiest ÷ quietest = 4.8×

Search terms

Top Gnatrol search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bacillus thuringiensis israelensis33K/yr
  • bti fungus gnats24K/yr
  • gnatrol35K/yr
  • bti drops fungus gnats43K/yr
  • bacillus thuringiensis israelensis bti17K/yr
  • gnatrol fungus gnat killer11K/yr
  • microbe lift bmc8K/yr
  • microbe-lift bmc2K/yr
  • bti drops for fungus gnats3K/yr

Reviews and returns

What reviews say buyers love and hate about Gnatrol

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Pest/Insect Control”
35%of negative reviews mention “Pest/Insect Control”
0.4%of orders come back
“Did not reduce mosquitos”
A buyer, on “Pest/Insect Control”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Gnatrol questions

Answered from the same tracked data.