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Glass Turtle

Pass

Glass Turtle scores 68 out of 100, a Pass. Shoppers spend an estimated $116K a year here, search demand grew +121.1% this quarter, and an estimated 1.0% of orders come back.

Flapen Score
68
68 / 100
Top 9% of 8,839 Patio, Lawn & Garden niches · +12 vs the category median of 56
Market size
$116K/yr200K searches / yr
90-day growth
+121.1%search demand this quarter
Competition
26%top-5 click share · 50 brands · 78 sellers

Flapen Score

Glass Turtle against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Glass Turtle is stronger. Inside it, weaker.

68Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Glass Turtle market on Amazon at a glance

Shoppers on Amazon United States searched for Glass Turtle 200K times last year and spent an estimated $116K. The top 5 brands take 28% of clicks. Flapen scores it 68 out of 100, a Pass.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 200K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +121.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.

Searches, last 12 months
200K
Growth, 90 days vs prior 90
+121.1%
Conversion, latest week
2.3%
Market size, estimated
$116Ka year
Top search term
turtle garden decor29K searches a year

02 · Price

A sale here is worth $25.60.

Listings sell for $25.60 on average, from $6.45 to $143.83. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $25.60 that is $0 to $3K a year per listing.

Average price
$25.60inside the $15 to $100 sweet spot
Price range
$6.45–$143.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #964 within Garden Sculptures & Statues. It carries 691 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
98%
Out of stock, average day
3.9%
Average rank
#964in Garden Sculptures & Statues
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
691per listing
Listings tracked
59

04 · Newcomers

6 of last year's 15 launches cleared the first-year sales bar.

15 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
15
Successful launches
6Amazon's first-year sales bar
Average brand age
30 months

Products

Top Glass Turtle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

50 rising

Sellers

78

Top-5 brand share

28%

Top 20: 68%

Top-5 click share

26%

Top 20: 63%

Open market

68%

  • Brand 18%
  • Brand 26%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Glass Turtle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '26JanFebMarAprMayJunJul

Peak months: Apr, May, Jun · busiest ÷ quietest = 4.7× · 7 of 12 months tracked

Search terms

Top Glass Turtle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • turtle garden decor29K/yr
  • outdoor turtle decor22K/yr
  • garden turtle21K/yr
  • garden turtles outdoor decor18K/yr
  • turtle garden statue15K/yr
  • turtle outdoor decor15K/yr
  • glass turtle21K/yr
  • turtle yard decor11K/yr
  • turtle outdoor garden decor6K/yr
  • outdoor turtle6K/yr

Reviews and returns

What reviews say buyers love and hate about Glass Turtle

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Brightness/Shine/Glow”
32%of negative reviews mention “Size-Overall”
1.0%of orders come back
“very disappointed in the size”
A buyer, on “Size-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Glass Turtle questions

Answered from the same tracked data.