ghost decorations outside
Worth a lookShows no brand lock-in (top 5 brands take 33% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible33%top-5 brand share — no brand owns this niche
Avg price
Incredible$37.32avg listing price — sweet spot $15–$100
Growth
Great+107.3%90-day search growth — must beat 0% to launch
Competition
Great24%top-5 click share — an open shelf
Review moat
Great215.75avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$4.69–$109.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.8%return rate — above 5% kills the launch gate
Market size
Bad$92K$92K/yr · 384K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, ghost decorations outside is a $92K/yr Amazon United States market (384K searches/yr). The top 5 brands hold 33% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 67/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
ghost decorations outside market data
- Units sold / yr
- 8K–10K
- avg 100–250/product
- Revenue / yr
- $299K–$373K
- units × avg price
- Conversion rate
- 0.6%
- Avg BSR
- #3,087
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 78%
- Out of stock
- 22.5%
- Avg brand age
- 18 months
- Avg seller age
- 181 days
Competition & brand share
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.Brands
52 falling
Sellers
72
Top-5 brand share
33%
Top 20: 71%
Top-5 click share
24%
Top 20: 59%
Open market
63%
- FunouHome9%
- ORIENTAL CHERRY8%
- Generic6%
- Besilo6%
- AYGXU4%
- Yumiio4%
Demand & seasonality
Weekly Amazon search volume, last 74 weeks — +107.3% search growth over the last 90 days.Peak months: Aug, Sep, Oct · busiest ÷ quietest = 163.9×
Top ghost decorations outside search terms
- light up ghost46K/yr
- ghost kit17K/yr
- cute ghost23K/yr
- outdoor ghost decorations45K/yr
- ghost desk decor5K/yr
- ghost kitchen decor11K/yr
- ghost table decor9K/yr
- ghost outdoor decor20K/yr
- light up ghosts20K/yr
- light up ghosts outdoor28K/yr
Top ghost decorations outside products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Halloween Decorations - Halloween Decorations Outdoor - Set of 3 Light Up Spooky Ghosts Decoration with 8 Light Modes Timer Remote- Indoor Cute Party Ghost Decor for Yard Porch Lawn Home Front Door
ORIENTAL CHERRY$45.804.8★7 rev
Halloween Decorations -2 Packs Spooky Ghosts with Lights-Scary Ghost for Halloween Decor Indoor Party Home Table Room Kitchen and Fireplace Decor
FunouHome$25.424.2★183 rev
Halloween Decorations Indoor -2 Packs Light Up Ghost-Spooky Ghost Decor with Lights for Porch Home Outdoor Garden Yard Lawn Party Decor
FunouHome$37.094.2★183 rev
Halloween Decorations Indoor - 2 Pack Light Up Ghosts Easy to Assemble Adjustable Height Spooky Halloween Party Decorations for Porch Yard Mantel Home
Yumiio$37.394.5★18 rev
Flutesan 2 Pcs Halloween Confetti Ghost Glass Table Light Set Cute Glass Ghost Light up for Home Halloween Party Tabletop Kitchen Counter Fireplace Mantle Decoration
Flutesan$53.834.5★7 rev
Newest
by launch date
Lighted Vintage Patchwork Ghost Light Up Ghost with Pumpkin Lantern Halloween Decor Vintage Halloween Patchwork Ghosts Lamp Rustic Fall Figurine Decoration for Mantel Shelf Entryway Porch
Generic$21.2919 rev
Lighted Vintage Patchwork Ghost Light Up Ghost with Pumpkin Lantern Halloween Decor Vintage Halloween Patchwork Ghosts Lamp Rustic Fall Figurine Decoration for Mantel Shelf Entryway Porch
Generic$49.450 rev
Halloween Decorations Outdoor 3 Pack Hanging Ghosts on Brooms with Built-in Warm Lights Flying Ghost Family Decor Floating Gauze Ghost for Tree Porch Yard Patio Indoor Halloween Decorations
PEJOURI$33.597 rev
Halloween Decorations Indoor - 2 Pack Light Up Ghosts Easy to Assemble Adjustable Height Spooky Halloween Party Decorations for Porch Yard Mantel Home
Yumiio$37.3918 rev
Halloween Decorations Indoor -2 Packs Light Up Ghost-Spooky Ghost Decor with Lights for Porch Home Outdoor Garden Yard Lawn Party Decor
FunouHome$37.09183 rev
Trending
90-day click momentumLighted Vintage Patchwork Ghost Light Up Ghost with Pumpkin Lantern Halloween Decor Vintage Halloween Patchwork Ghosts Lamp Rustic Fall Figurine Decoration for Mantel Shelf Entryway Porch
Generic$49.450.0★
Lighted Vintage Patchwork Ghost Light Up Ghost with Pumpkin Lantern Halloween Decor Vintage Halloween Patchwork Ghosts Lamp Rustic Fall Figurine Decoration for Mantel Shelf Entryway Porch
Generic$21.291.4★
Halloween Decorations Indoor - 2 Pack Light Up Ghosts Easy to Assemble Adjustable Height Spooky Halloween Party Decorations for Porch Yard Mantel Home
Yumiio$37.394.5★
Halloween Decorations - Halloween Decorations Outdoor - Set of 3 Light Up Spooky Ghosts Decoration with 8 Light Modes Timer Remote- Indoor Cute Party Ghost Decor for Yard Porch Lawn Home Front Door
ORIENTAL CHERRY$45.804.8★
Halloween Decorations Indoor -2 Packs Light Up Ghost-Spooky Ghost Decor with Lights for Porch Home Outdoor Garden Yard Lawn Party Decor
FunouHome$37.094.2★
What buyers say about ghost decorations outside
What buyers praise and complain about, mined from review topics.What buyers love
“Installation was a breeze”
“they are high quality with little assembly required”
“The design is really eye-catching”
“They glow in the dark”
“Easy to use”
“The best value”
“Just what I wanted”
“seems pretty durable”
“the adjustable height means they fit perfectly on my mantel”
“the ghost material is durable”
What buyers complain about
“Just a small figurine”
“100% FALSE ADVERTISING”
“Flimsy”
“poor quality”
“The assembly issue is minor”
“they might just fall off”
“Overpriced”
“The instructions are not detailed”
“It doesn't sweep channels at all”
“The lights were not very bright”
Top return reasons
Common questions
- Is ghost decorations outside profitable to sell on Amazon United States?
- The niche generates $92K/yr across 64 tracked products. 10 of 29 products launched in the last 360 days are still selling. 90-day search growth is +107.3%. Flapen's verdict: Worth a look (67/100).
- How competitive is the ghost decorations outside niche?
- 52 brands and 72 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 33% of demand.
- What do buyers complain about in ghost decorations outside?
- Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Strength. The return rate is 3.8%.
- When does demand for ghost decorations outside peak?
- Demand peaks in Aug–Sep–Oct; the busiest month runs 163.9× the quietest.
- What does it cost to enter the ghost decorations outside niche?
- Listings span $4.69–$109.22; the average listing price is $37.32 (sweet spot $15–$100). The average incumbent carries 216 reviews — the moat a new listing must climb.