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Generator Oil

Fail

The top 5 products take 100% of clicks, so Generator Oil is a Fail.

Flapen Score
44
44 / 100
Ranks 7,439 of 8,839 Patio, Lawn & Garden niches · −12 vs the category median of 56
Market size
$238K/yr209K searches / yr
90-day growth
+41.2%search demand this quarter
Competition
100%top-5 click share · 5 brands · 25 sellers

Flapen Score

Generator Oil against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Generator Oil is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Generator Oil market on Amazon at a glance

Shoppers on Amazon United States searched for Generator Oil 209K times last year and spent an estimated $238K. All 5 brands take every click. Demand peaks in Apr–Jul–Aug–Sep–Oct. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 209K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved +41.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $238K a year.

Searches, last 12 months
209K
Growth, 90 days vs prior 90
+41.2%
Conversion, latest week
6.9%
Market size, estimated
$238Ka year
Peak month
August4.4× the quietest month
Top search term
lawn mower oil62K searches a year

02 · Price

A sale here is worth $16.44.

Listings sell for $16.44 on average, from $6.42 to $33.55. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 2,500 to 3,000 of them. At $16.44 that is $41K to $49K a year per listing.

Average price
$16.44inside the $15 to $100 sweet spot
Price range
$6.42–$33.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
2,500–3,000
Revenue per listing a year
$41K–$49K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #29 within Four-Stroke Engine Oil. It carries 1,755 reviews at 4.80 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#29in Four-Stroke Engine Oil
Average rating
4.80 starsAmazon United States average 4.42 stars
Average reviews
1,755per listing
Listings tracked
5

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 96 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
96 months

Products

Top Generator Oil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

25

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 169%
  • Brand 210%
  • Brand 310%
  • Brand 47%
  • Brand 55%
  • Open — no brand owns it (0%)

Demand

Generator Oil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, Jul, Aug, Sep, Oct · busiest ÷ quietest = 4.4×

Search terms

Top Generator Oil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lawn mower oil62K/yr
  • small engine oil39K/yr
  • lawnmower oil17K/yr
  • 4 cycle engine oil 10w-3011K/yr
  • 4 cycle engine oil16K/yr
  • mower oil8K/yr
  • generator oil14K/yr
  • oil for lawn mower6K/yr
  • lawn mower engine oil6K/yr
  • 4 stroke oil8K/yr

Reviews and returns

What reviews say buyers love and hate about Generator Oil

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Lubrication”
30%of negative reviews mention “Size-Overall”
0.4%of orders come back
“Small engine oil”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Generator Oil questions

Answered from the same tracked data.