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Gas Grill Griddle Insert

Fail

Shoppers spend an estimated $25K a year here, so Gas Grill Griddle Insert is a Fail.

Flapen Score
47
47 / 100
Ranks 6,868 of 8,839 Patio, Lawn & Garden niches · −9 vs the category median of 56
Market size
$25K/yr81K searches / yr
90-day growth
+120.4%search demand this quarter
Competition
52%top-5 click share · 14 brands · 55 sellers

Flapen Score

Gas Grill Griddle Insert against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Gas Grill Griddle Insert is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gas Grill Griddle Insert market on Amazon at a glance

Shoppers on Amazon United States searched for Gas Grill Griddle Insert 81K times last year and spent an estimated $25K. The top 5 brands take 73% of clicks. Demand peaks in May–Jun–Jul–Aug–Sep. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +120.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.

Searches, last 12 months
81K
Growth, 90 days vs prior 90
+120.4%
Conversion, latest week
0.5%
Market size, estimated
$25Ka year
Peak month
June5.2× the quietest month
Top search term
griddle insert for gas grill30K searches a year

02 · Price

A sale here is worth $65.55.

Listings sell for $65.55 on average, from $19.70 to $173.58. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $65.55 that is $0 to $7K a year per listing.

Average price
$65.55inside the $15 to $100 sweet spot
Price range
$19.70–$173.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #18 within Grilling Cookware & Rotisseries. It carries 3,219 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
8.0%
Average rank
#18in Grilling Cookware & Rotisseries
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
3,219per listing
Listings tracked
22

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
41 months

Products

Top Gas Grill Griddle Insert products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

55

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

52%

Top 20: 97%

Open market

22%

  • Brand 122%
  • Brand 222%
  • Brand 314%
  • Brand 48%
  • Brand 57%
  • Brand 65%

Demand

Gas Grill Griddle Insert search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug, Sep · busiest ÷ quietest = 5.2×

Search terms

Top Gas Grill Griddle Insert search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • griddle insert for gas grill30K/yr
  • grill plates9K/yr
  • universal griddle insert for gas grill8K/yr
  • charcoal griddle5K/yr
  • blackstone griddle topper for grill4K/yr
  • hibachi grill top5K/yr
  • gas grill flat top4K/yr
  • grill insert for outdoor grill4K/yr
  • steelmade flat top for outdoor grill4K/yr
  • flat top grill insert3K/yr

Reviews and returns

What reviews say buyers love and hate about Gas Grill Griddle Insert

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
12%of negative reviews mention “Weight Heavy”
3.7%of orders come back
“Way too heavy”
A buyer, on “Weight Heavy”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Gas Grill Griddle Insert questions

Answered from the same tracked data.