Gas Fireplace Rocks
MaybeProducts sell for $26.78 on average, inside the sweet spot. But the products selling today already average 4.6★, so Gas Fireplace Rocks is a Maybe.
- Flapen Score
- 60 / 100Top 32% of 8,839 Patio, Lawn & Garden niches · +4 vs the category median of 5660
- Market size
- $198K/yr321K searches / yr
- 90-day growth
- +57.1%search demand this quarter
- Competition
- 35%top-5 click share · 21 brands · 30 sellers
Flapen Score
Gas Fireplace Rocks against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Gas Fireplace Rocks is stronger. Inside it, weaker.
Market
The Gas Fireplace Rocks market on Amazon at a glance
Shoppers on Amazon United States searched for Gas Fireplace Rocks 321K times last year and spent an estimated $198K. The top 5 brands take 54% of clicks. Demand peaks in May–Nov–Dec. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 321K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +57.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $198K a year.
- Searches, last 12 months
- 321K
- Growth, 90 days vs prior 90
- +57.1%
- Conversion, latest week
- 2.3%
- Market size, estimated
- $198Ka year
- Peak month
- November5.6× the quietest month
- Top search term
- fire pit rocks69K searches a year
02 · Price
A sale here is worth $26.78.
Listings sell for $26.78 on average, from $9.84 to $46.78. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $26.78 that is $3K to $7K a year per listing.
- Average price
- $26.78inside the $15 to $100 sweet spot
- Price range
- $9.84–$46.78
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 2.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #163 within Outdoor Heating & Cooling. It carries 2,419 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 100%
- Out of stock, average day
- 2.5%
- Average rank
- #163in Outdoor Heating & Cooling
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 2,419per listing
- Listings tracked
- 49
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Gas Fireplace Rocks products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Onlyfire 10 lbs Fire Glass Rocks 1/4 Inch Upgraded Alternative to Lava Rocks for Fire Pit Reflective Glass for Propane Gas Fireplace High Luster Firepit Glass Stones for Fire Table Pacific Blue
- Price
- $24.73
- Rating
- 4.7/5
- Reviews
- 3,627
- Age
- 10y ago

American Fire Products | Medium Lava Rock 1/2 - 1 | Use in Fireplace Fire Pit or Bowl | Outdoor & Indoor Volcanic Rock for Natural Gas or Propane Fires | Decorative Landscaping | 10 lb Bag
- Price
- $18.59
- Rating
- 4.6/5
- Reviews
- 6,040
- Age
- 13y ago

NUPICK 10lb Red Lava Rocks for Fire Pit 1/2-2 Volcanic Rock for Fireplace Indoor Outdoor Lava Stone for Natural Gas & Propane Systems Fire Glass Base Layer Fire Bowls Landscaping Plants
- Price
- $20.30
- Rating
- 4.4/5
- Reviews
- 136
- Age
- 10mo ago

GASPRO 10 lbs Fire Glass for Propane Fire Pit 1/2-Inch Reflective Fireplace Glass Rocks for Fire Pit Table Cobalt Blue
- Price
- $27.73
- Rating
- 4.7/5
- Reviews
- 11,687
- Age
- 7y ago

Kleuete 10 Pound Fire Pit Glass 1/2 Inch Reflective Round Fire Glass Drops Beads Rocks for Natural or Propane Fire Pit and Landscaping Pacific Blue
- Price
- $22.24
- Rating
- 4.7/5
- Reviews
- 545
- Age
- 3y ago
Trending
estimated 90-day click momentum
Vectochem Lava Rock Granules Size 1/2-1 inch for Fireplace Fire Pit or Bowl Outdoor and Indoor Volcanic Rock for Natural Gas or Propane Fires Black (2 Pounds)
- Price
- $9.84
- Rating
- 3.5/5
- Reviews
- 20
- Age
- 6mo ago

Midwest Hearth Natural Tumbled Lava Stones for Gas Fire Pit and Fireplace | Extra Large (35) | Smooth Round Volcanic Rock | 10 Lbs
- Price
- $36.88
- Rating
- 4.5/5
- Reviews
- 666
- Age
- 9y ago

AZ Patio fire Pit Glass for Propane Gas firepit Table in Bahama Blend 10LBS
- Price
- $20.37
- Rating
- 4.7/5
- Reviews
- 10,996
- Age
- 12y ago

Onlyfire 10 lbs Fire Glass Rocks 1/4 Inch Reflective Tempered Glass for Propane Fire Pit & Gas Fireplace High Luster Firepit Glass Stones for Fire Table Onyx Black+Platinum+ Light Green
- Price
- $20.87
- Rating
- 4.7/5
- Reviews
- 3,627
- Age
- 5y ago

Black Lava Rocks for Fire Pit Natural fire Rocks 2-3 firepit Rocks 10 Pound for Gas Fire Pit and Fireplace
- Price
- $27.25
- Rating
- 4.5/5
- Reviews
- 80
- Age
- 4y ago
Newest
by launch date
Vectochem Lava Rock Granules Size 1/2-1 inch for Fireplace Fire Pit or Bowl Outdoor and Indoor Volcanic Rock for Natural Gas or Propane Fires Black (2 Pounds)
- Price
- $9.84
- Rating
- 3.5/5
- Reviews
- 20
- Age
- 6mo ago

NUPICK 10lb Red Lava Rocks for Fire Pit 1/2-2 Volcanic Rock for Fireplace Indoor Outdoor Lava Stone for Natural Gas & Propane Systems Fire Glass Base Layer Fire Bowls Landscaping Plants
- Price
- $20.30
- Rating
- 4.4/5
- Reviews
- 136
- Age
- 10mo ago

YISZM Fire Glass for Propane Fire Pit 1/2 Inch High Reflective Fireplace Glass Rocks for Fire Pit Table Fire Pit Glass Rocks for Outdoor Fire Table and Landscaping 5 lbs Cobalt Blue
- Price
- $15.72
- Rating
- 4.7/5
- Reviews
- 556
- Age
- 2y ago

Kleuete 10 Pound Fire Pit Glass 1/2 Inch Reflective Round Fire Glass Drops Beads Rocks for Natural or Propane Fire Pit and Landscaping Pacific Blue
- Price
- $22.24
- Rating
- 4.7/5
- Reviews
- 545
- Age
- 3y ago

Black Lava Rocks for Fire Pit Natural fire Rocks 2-3 firepit Rocks 10 Pound for Gas Fire Pit and Fireplace
- Price
- $27.25
- Rating
- 4.5/5
- Reviews
- 80
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.
Brands
21 flat
Sellers
30
Est. top-5 brand share
54%
Top 20: 99%
Est. top-5 click share
35%
Top 20: 74%
Open market
38%
- onlyfire20%
- GASPRO11%
- Skyflame8%
- NUPICK8%
- GasSaf8%
- Mr. Fireglass8%
Demand
Gas Fireplace Rocks search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Nov, Dec · busiest ÷ quietest = 5.6×
Search terms
Top Gas Fireplace Rocks search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- fire pit rocks69K/yr
- fire pit stones20K/yr
- fire pit rocks for propane outside18K/yr
- propane fire pit rocks16K/yr
- fire rocks17K/yr
- firepit rocks16K/yr
- fire rocks for propane fire pit13K/yr
- firepit rocks for gas fire pit outdoor13K/yr
- gas fireplace rocks36K/yr
- fireplace rocks22K/yr
Reviews and returns
What reviews say buyers love and hate about Gas Fireplace Rocks
We read the reviews and the return reasons for every product selling here.
“Very small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gas Fireplace Rocks questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









