Skip to content

Gas Fireplace Rocks

Maybe

Products sell for $26.78 on average, inside the sweet spot. But the products selling today already average 4.6★, so Gas Fireplace Rocks is a Maybe.

Flapen Score
60
60 / 100
Top 32% of 8,839 Patio, Lawn & Garden niches · +4 vs the category median of 56
Market size
$198K/yr321K searches / yr
90-day growth
+57.1%search demand this quarter
Competition
35%top-5 click share · 21 brands · 30 sellers

Flapen Score

Gas Fireplace Rocks against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Gas Fireplace Rocks is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gas Fireplace Rocks market on Amazon at a glance

Shoppers on Amazon United States searched for Gas Fireplace Rocks 321K times last year and spent an estimated $198K. The top 5 brands take 54% of clicks. Demand peaks in May–Nov–Dec. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 321K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +57.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $198K a year.

Searches, last 12 months
321K
Growth, 90 days vs prior 90
+57.1%
Conversion, latest week
2.3%
Market size, estimated
$198Ka year
Peak month
November5.6× the quietest month
Top search term
fire pit rocks69K searches a year

02 · Price

A sale here is worth $26.78.

Listings sell for $26.78 on average, from $9.84 to $46.78. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $26.78 that is $3K to $7K a year per listing.

Average price
$26.78inside the $15 to $100 sweet spot
Price range
$9.84–$46.78
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #163 within Outdoor Heating & Cooling. It carries 2,419 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
2.5%
Average rank
#163in Outdoor Heating & Cooling
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
2,419per listing
Listings tracked
49

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
56 months

Products

Top Gas Fireplace Rocks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

21 flat

Sellers

30

Top-5 brand share

54%

Top 20: 99%

Top-5 click share

35%

Top 20: 74%

Open market

38%

  • Brand 120%
  • Brand 211%
  • Brand 38%
  • Brand 48%
  • Brand 58%
  • Brand 68%

Demand

Gas Fireplace Rocks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Nov, Dec · busiest ÷ quietest = 5.6×

Search terms

Top Gas Fireplace Rocks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fire pit rocks69K/yr
  • fire pit stones20K/yr
  • fire pit rocks for propane outside18K/yr
  • propane fire pit rocks16K/yr
  • fire rocks17K/yr
  • firepit rocks16K/yr
  • fire rocks for propane fire pit13K/yr
  • firepit rocks for gas fire pit outdoor13K/yr
  • gas fireplace rocks36K/yr
  • fireplace rocks22K/yr

Reviews and returns

What reviews say buyers love and hate about Gas Fireplace Rocks

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Color”
27%of negative reviews mention “Size-Overall”
2.3%of orders come back
“Very small”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Gas Fireplace Rocks questions

Answered from the same tracked data.