Is flying witch profitable to sell on Amazon United States?

The niche generates $113K/yr across 17 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is +109.5%. Flapen's verdict: Worth a look (59/100).

How competitive is the flying witch niche?

14 brands and 20 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 56% of demand.

What do buyers complain about in flying witch?

Top complaints mined from reviews: Strength, Assembly/Installation, Quality-Overall. The return rate is 5.3% — above our launch gate.

When does demand for flying witch peak?

Demand peaks in Aug–Sep–Oct; the busiest month runs 104.7× the quietest.

What does it cost to enter the flying witch niche?

Listings span $22.22–$146.88; the average listing price is $64.00 (sweet spot $15–$100). The average incumbent carries 132 reviews — the moat a new listing must climb.

flying witch

Worth a look

Shows demand growing +109.5% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Great+109.5%

90-day search growth — must beat 0% to launch

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Review moat

Great131.94

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$64.00

avg listing price — sweet spot $15–$100

Brand share

Great56%

top-5 brand share — no brand owns this niche

Price range

Good$22.22–$146.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$113K

$113K/yr · 122K searches

Returns

Bad5.3%

return rate — above 5% kills the launch gate

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, flying witch is a $113K/yr Amazon United States market (122K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 59/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

flying witch market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $96K–$128K; units × avg price
Conversion rate: 1.4%
Avg BSR: #1,780
Page quality: 0%
Prime: 53%
Sponsored: 47%
Out of stock: 51.1%
Avg brand age: 39 months
Avg seller age: 180 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

Top-5 brand share

56%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

37%

Erice23%
MHADBKH9%
Fun Costumes9%
Generic8%
DR.DUDU7%
TitTees6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +109.5% search growth over the last 90 days.

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 104.7×

Open Trend

Top flying witch search terms

flying witch50K/yr +72.7%0.1% conv.
flying witch halloween decor38K/yr +204.8%0.5% conv.
animatronic witch11K/yr +77.8%0.0% conv.
halloween flying witch outdoor4K/yr >1,000%0.4% conv.
3 witches halloween decorations outdoor8K/yr +357.1%1.3% conv.
flying witch decoration4K/yr +90.5%0.0% conv.
floating witch6K/yr +56.7%0.0% conv.

All search terms

Top flying witch products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Flying Witch Halloween Decor Halloween Decorations Outdoor Scary Scary Halloween Decorations Witch with LED Eyes and Creepy Sound Halloween Animatronics for Haunted House Decor Lawn Yard Patio

Erice$55.610.0★0 rev

6 FT Motion Activated Flying Hover Witch with Eerie Sounds Animated Outdoor Halloween Decoration for Yard and Garden (White) (Purple 12ft)

MHADBKH$66.720.0★0 rev

TitTees Halloween Decorations Outdoor - 11.5 Ft Animated Hovering Witch Animatronics - Sound & Touch Activated Sensor - Scary Halloween Decorations for Outdoor Garden/Yard/Lawn

TitTees$80.022.0★19 rev

TW SHINE Halloween Witch Decorations Outdoor 5 FT Set of 3 Holding Hands Witches Stakes with Glowing Face Lighted Halloween Decor for Party Yard Lawn Porch Garden Haunted House Props

TW SHINE$61.044.3★102 rev

JOYIN 72 Halloween Hanging Witch Decorations Outdoor Flying Talking Ghost Decor Light Up Eyes Sound Activated Outside Indoor Haunted House Prop for Lawn Yard Garden Purple

JOYIN$37.314.2★1,364 rev

Newest

by launch date

The Enchanted Witch Garden Wind Spinner Wind Spinners Outdoor for Yard and Garden Metal Yard Art Halloween Decorations Outdoor with Flying Witch Kinetic Bat Ring Lawn Patio Decor (1 pcs)

Generic$43.190 rev

2w ago

Halloween Decorations Outdoor - 11.5 Ft Animated Hovering Witch Animatronics - Sound & Touch Activated Sensor - Scary Decor Props for Home Outside Garden Yard Lawn Party Decoration

ORIENTAL CHERRY$146.881 rev

2mo ago

6 FT Motion Activated Flying Hover Witch with Eerie Sounds Animated Outdoor Halloween Decoration for Yard and Garden (White) (Purple 12ft)

MHADBKH$66.720 rev

10mo ago

TitTees Halloween Decorations Outdoor - 11.5 Ft Animated Hovering Witch Animatronics - Sound & Touch Activated Sensor - Scary Halloween Decorations for Outdoor Garden/Yard/Lawn

TitTees$80.0219 rev

10mo ago

Halloween Decorations Outdoor - 12 Ft Animated Hovering Witch with Sound & Touch Activated Sensor - Witch on Broom Halloween Decorations Outdoor Hanging Ghost for Garden Yard Lawn

NIGHT-GRING$113.4987 rev

10mo ago

What buyers say about flying witch

What buyers praise and complain about, mined from review topics.

What buyers love

Design-Overall27%

“The look wasnt bad”

Strength20%

“Nice -Sturdy - not cheap looking”

Value For Money17%

“Great price”

Quality-Overall17%

“looks to be good quality”

Advertised Vs Actual Product7%

“It worked just like it should”

What buyers complain about

Strength29%

“the frame/stakes flimsy”

Assembly/Installation17%

“assembly for me was a little confusing”

Quality-Overall13%

“Really cheap”

Material Quality13%

“Material is sparse and thing gauze”

Size-Overall13%

“The witches were tiny”

Top return reasons

Color17%

Defective Material/Parts17%

Advertised Vs Actual Product14%

Assembly/Installation11%

Durability11%

Quality-Overall8%

Product Condition6%

Battery Inclusion6%

Functionality-Overall6%

Material Quality3%

Common questions

Is flying witch profitable to sell on Amazon United States?: The niche generates $113K/yr across 17 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is +109.5%. Flapen's verdict: Worth a look (59/100).
How competitive is the flying witch niche?: 14 brands and 20 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 56% of demand.
What do buyers complain about in flying witch?: Top complaints mined from reviews: Strength, Assembly/Installation, Quality-Overall. The return rate is 5.3% — above our launch gate.
When does demand for flying witch peak?: Demand peaks in Aug–Sep–Oct; the busiest month runs 104.7× the quietest.
What does it cost to enter the flying witch niche?: Listings span $22.22–$146.88; the average listing price is $64.00 (sweet spot $15–$100). The average incumbent carries 132 reviews — the moat a new listing must climb.

flying witch

flying witch market data

Competition & brand share

Demand & seasonality

Top flying witch search terms

Top flying witch products on Amazon

Top sellers

Newest

Trending

What buyers say about flying witch

What buyers love

What buyers complain about

Top return reasons

Common questions

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