Fly Strips
PassFly Strips scores 70 out of 100, a Pass. Shoppers spend an estimated $3.3M a year here, search demand grew +207.2% this quarter, and an estimated 0.9% of orders come back.
- Flapen Score
- 70 / 100Top 6% of 8,839 Patio, Lawn & Garden niches · +14 vs the category median of 5670
- Market size
- $3.3M/yr1.2M searches / yr
- 90-day growth
- +207.2%search demand this quarter
- Competition
- 70%top-5 click share · 9 brands · 39 sellers
Flapen Score
Fly Strips against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Fly Strips is stronger. Inside it, weaker.
Market
The Fly Strips market on Amazon at a glance
Shoppers on Amazon United States searched for Fly Strips 1.2M times last year and spent an estimated $3.3M. The top 5 brands take 86% of clicks. Demand peaks in Jun–Jul–Aug–Sep. Flapen scores it 70 out of 100, a Pass.
01 · Demand
An estimated 20.5% of those searches ended in a purchase.
Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 20.5% of those searches ended in a purchase. Searches in the last 90 days moved +207.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.3M a year.
- Searches, last 12 months
- 1.2M
- Growth, 90 days vs prior 90
- +207.2%
- Conversion, latest week
- 20.5%
- Market size, estimated
- $3.3Ma year
- Peak month
- July9.3× the quietest month
- Top search term
- fly strips345K searches a year
02 · Price
A sale here is worth $13.09.
Listings sell for $13.09 on average, from $2.58 to $30.48. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 12,500 to 15,000 of them. At $13.09 that is $164K to $196K a year per listing.
- Average price
- $13.09under the $15 to $100 sweet spot
- Price range
- $2.58–$30.48
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250K–300K
- Units per listing a year
- 12,500–15,000
- Revenue per listing a year
- $164K–$196K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #110 within Traps. It carries 12,773 reviews at 4.21 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #110in Traps
- Average rating
- 4.21 starsAmazon United States average 4.42 stars
- Average reviews
- 12,773per listing
- Listings tracked
- 15
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Fly Strips products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
39
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
10%
- Brand 152%
- Brand 211%
- Brand 310%
- Brand 49%
- Brand 54%
- Brand 64%
- Open — no brand owns it (3 brands, 10%)
Demand
Fly Strips search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 9.3×
Search terms
Top Fly Strips search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fly strips345K/yr
- fly paper150K/yr
- fly tape108K/yr
- fly strips indoor sticky hanging95K/yr
- sticky fly traps73K/yr
- fly sticky trap59K/yr
- fly paper indoor for home59K/yr
- sticky fly traps indoor45K/yr
- fly trap sticky59K/yr
- fly strips outdoor sticky hanging29K/yr
Reviews and returns
What reviews say buyers love and hate about Fly Strips
We read the reviews and the return reasons for every product selling here.
“Don't catch flies”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fly Strips questions
Answered from the same tracked data.