Skip to content

Fly Paper Roll

Pass

Fly Paper Roll scores 70 out of 100, a Pass. Shoppers spend an estimated $58K a year here, search demand grew +232.6% this quarter, and an estimated 0.8% of orders come back.

Filters Trending
Flapen Score
70
70 / 100
Top 6% of 8,839 Patio, Lawn & Garden niches · +14 vs the category median of 56
Market size
$58K/yr26K searches / yr
90-day growth
+232.6%search demand this quarter
Competition
42%top-5 click share · 22 brands · 85 sellers

Flapen Score

Fly Paper Roll against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Fly Paper Roll is stronger. Inside it, weaker.

70Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fly Paper Roll market on Amazon at a glance

Shoppers on Amazon United States searched for Fly Paper Roll 26K times last year and spent an estimated $58K. The top 5 brands take 65% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 70 out of 100, a Pass.

01 · Demand

An estimated 13.9% of those searches ended in a purchase.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.9% of those searches ended in a purchase. Searches in the last 90 days moved +232.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
+232.6%
Conversion, latest week
13.9%
Market size, estimated
$58Ka year
Peak month
June9.8× the quietest month
Top search term
fly paper roll12K searches a year

02 · Price

A sale here is worth $15.98.

Listings sell for $15.98 on average, from $2.58 to $62.16. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $15.98 that is $0 to $2K a year per listing.

Average price
$15.98inside the $15 to $100 sweet spot
Price range
$2.58–$62.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #310 within Traps. It carries 12,071 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#310in Traps
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
12,071per listing
Listings tracked
43

04 · Newcomers

2 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
67 months

Products

Top Fly Paper Roll products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 rising

Sellers

85

Top-5 brand share

65%

Top 20: 99%

Top-5 click share

42%

Top 20: 81%

Open market

30%

  • Brand 123%
  • Brand 220%
  • Brand 39%
  • Brand 49%
  • Brand 55%
  • Brand 65%

Demand

Fly Paper Roll search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 9.8×

Search terms

Top Fly Paper Roll search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fly paper roll12K/yr
  • sticky tape for bugs5K/yr
  • fly trap sticky pads4K/yr
  • fly paper sheets3K/yr
  • fruit fly paper3K/yr

Reviews and returns

What reviews say buyers love and hate about Fly Paper Roll

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Pest/Insect Control”
37%of negative reviews mention “Pest/Insect Control”
0.8%of orders come back
“doesn't kill flies”
A buyer, on “Pest/Insect Control”37% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Fly Paper Roll questions

Answered from the same tracked data.