Fly Paper
PassFly Paper scores 67 out of 100, a Pass. Shoppers spend an estimated $549K a year here, search demand grew +197.1% this quarter, and an estimated 0.9% of orders come back.
- Flapen Score
- 67 / 100Top 11% of 8,839 Patio, Lawn & Garden niches · +11 vs the category median of 5667
- Market size
- $549K/yr227K searches / yr
- 90-day growth
- +197.1%search demand this quarter
- Competition
- 64%top-5 click share · 11 brands · 41 sellers
Flapen Score
Fly Paper against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Fly Paper is stronger. Inside it, weaker.
Market
The Fly Paper market on Amazon at a glance
Shoppers on Amazon United States searched for Fly Paper 227K times last year and spent an estimated $549K. The top 5 brands take 85% of clicks. Demand peaks in Jun–Jul–Aug–Sep. Flapen scores it 67 out of 100, a Pass.
01 · Demand
An estimated 17.4% of those searches ended in a purchase.
Shoppers searched for this 227K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.4% of those searches ended in a purchase. Searches in the last 90 days moved +197.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $549K a year.
- Searches, last 12 months
- 227K
- Growth, 90 days vs prior 90
- +197.1%
- Conversion, latest week
- 17.4%
- Market size, estimated
- $549Ka year
- Peak month
- July7.5× the quietest month
- Top search term
- fly paper150K searches a year
02 · Price
A sale here is worth $13.87.
Listings sell for $13.87 on average, from $2.58 to $30.48. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $13.87 that is $28K to $35K a year per listing.
- Average price
- $13.87under the $15 to $100 sweet spot
- Price range
- $2.58–$30.48
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $28K–$35K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #194 within Traps. It carries 11,805 reviews at 4.22 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 1.2%
- Average rank
- #194in Traps
- Average rating
- 4.22 starsAmazon United States average 4.42 stars
- Average reviews
- 11,805per listing
- Listings tracked
- 19
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Fly Paper products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Fly Strips Indoor Sticky Hanging 24pk with Pins. Non Toxic Outdoor Fly Trap Indoor for Home. Flies Tape Paper Trap Ribbon Roll for House Gnat Fruit and Housefly. Bug Catchers for Inside Home Flypaper.
- Price
- $12.00
- Rating
- 4.0/5
- Reviews
- 15,035
- Age
- 4y ago

Black Flag Fly Paper Insect Trap Catches All Flying Insects 4 Traps
- Price
- $2.58
- Rating
- 4.2/5
- Reviews
- 11,798
- Age
- 13y ago

LFSYS 50 Pack Window Fly Trap Fruit Fly Traps for Indoors Fly Paper Sticky Strips Fly Traps for Indoors Clear
- Price
- $13.61
- Rating
- 4.7/5
- Reviews
- 8,068
- Age
- 4y ago

TERRO T518 Fly Magnet Indoor Housefly 8 Count Pack Sticky Fly Trap Indoor Hanging
- Price
- $6.37
- Rating
- 4.1/5
- Reviews
- 18,140
- Age
- 8y ago

Fly Strips Indoor Sticky Hanging 10pk with Pins. Non Toxic Outdoor Fly Trap Indoor for Home. Flies Tape Paper Trap Ribbon Roll for House Gnat Fruit and Housefly. Bug Catchers for Inside Home Flypaper.
- Price
- $10.06
- Rating
- 4.0/5
- Reviews
- 15,035
- Age
- 4y ago
Trending
estimated 90-day click momentum
Fly Stick Sticky Fly Traps for Indoors Outdoor 4pk with 12 Ribbons. Non-Toxic Super Sticky Hanging Flies Catcher Paper Tape Strips for Home
- Price
- $17.92
- Rating
- 4.3/5
- Reviews
- 190
- Age
- 7mo ago

50 Window Fly Traps Sticky Non-Toxic Clear Fly Paper Indoor for Home. No Mess Flies Window Sticky Traps Bug Flies Strips Indoors. Fruit and Housefly Trap Indoor Flypaper Tape Gnat Catcher Killer
- Price
- $8.77
- Rating
- 4.5/5
- Reviews
- 180
- Age
- 7mo ago

Fly Strips Trap Indoor Sticky Hanging 24 Pack Fly Paper Traps Outdoor Flies Tape Paper Ribbon Rolls for Home Kitchen Fruit & Bug Gnat Catchers for Inside Killer for Winged Insect
- Price
- $8.27
- Rating
- 4.2/5
- Reviews
- 1,058
- Age
- 2y ago

Fly Stick Sticky Fly Traps for Indoors Outdoor 4pk. Non-Toxic Super Sticky Hanging Flies Catcher Paper Tape Strips for Home. Catches All Bugs and gnats. Indoor Outdoor House Flying Insect Trap.
- Price
- $22.77
- Rating
- 4.3/5
- Reviews
- 4,285
- Age
- 3y ago

Catchmaster Giant Fly Glue Trap 1-Pack 30 Feet Each Adhesive Fly Traps Outdoor Sticky Bug Catcher Bulk Flying Insect Paper Roll Pest Control for Garage Barn Greenhouse & Garbage Room
- Price
- $12.51
- Rating
- 4.2/5
- Reviews
- 6,273
- Age
- 12y ago
Newest
by launch date
Fly Stick Sticky Fly Traps for Indoors Outdoor 4pk with 12 Ribbons. Non-Toxic Super Sticky Hanging Flies Catcher Paper Tape Strips for Home
- Price
- $17.92
- Rating
- 4.3/5
- Reviews
- 190
- Age
- 7mo ago

50 Window Fly Traps Sticky Non-Toxic Clear Fly Paper Indoor for Home. No Mess Flies Window Sticky Traps Bug Flies Strips Indoors. Fruit and Housefly Trap Indoor Flypaper Tape Gnat Catcher Killer
- Price
- $8.77
- Rating
- 4.5/5
- Reviews
- 180
- Age
- 7mo ago

30 Rolls Fly Strips Traps for Home Sticky Strips Fly Paper Tape Catcher Ribbon for Gnat Fungus Fruit Flies
- Price
- $9.38
- Rating
- 4.2/5
- Reviews
- 257
- Age
- 1y ago

Fly Stick Sticky Fly Traps for Indoors Outdoor 6pk. Non-Toxic Super Sticky Hanging Flies Catcher Paper Tape Strips for Home. Catches All Bugs and gnats. Indoor Outdoor House Flying Insect Trap.
- Price
- $30.48
- Rating
- 4.3/5
- Reviews
- 4,285
- Age
- 2y ago

Fly Strips Indoor Sticky Hanging 48pk with Pins. Non Toxic Outdoor Fly Trap Indoor for Home. Flies Tape Paper Trap Ribbon Roll for House Gnat Fruit and Housefly. Bug Catchers for Inside Home Flypaper.
- Price
- $16.59
- Rating
- 4.0/5
- Reviews
- 15,035
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 flat
Sellers
41
Est. top-5 brand share
85%
Top 20: 100%
Est. top-5 click share
64%
Top 20: 100%
Open market
11%
- BugBane38%
- Black Flag16%
- Catchmaster12%
- LFSYS10%
- Terro9%
- W4W3%
- Open — no brand owns it (5 brands, 11%)
Demand
Fly Paper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 7.5×
Search terms
Top Fly Paper search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- fly paper150K/yr
- fly paper outdoor16K/yr
- flypaper18K/yr
- bug tape9K/yr
- fly paper strips15K/yr
- fly paper indoor5K/yr
- fly trap paper4K/yr
- sticky fly paper5K/yr
- fly sticky paper3K/yr
- fly paper sheets3K/yr
Reviews and returns
What reviews say buyers love and hate about Fly Paper
We read the reviews and the return reasons for every product selling here.
“Don't catch flies”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fly Paper questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









