flower bulbs
Worth a lookShows beatable incumbent ratings (3.5★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.5★avg incumbent rating — lower means beatable quality
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Competition
Great27%top-5 click share — an open shelf
Avg price
Great$18.84avg listing price — sweet spot $15–$100
Price range
Great$4.83–$51.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$548K$548K/yr · 1.4M searches
Review moat
Good1,024.67avg incumbent reviews — the moat a new listing must climb
Brand share
Good73%top-5 brand share — brands hold most of the demand
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-28.7%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, flower bulbs is a $548K/yr Amazon United States market (1.4M searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Mar–Apr. Verdict: Worth a look — 63/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
flower bulbs market data
- Units sold / yr
- 60K–80K
- avg 250–500/product
- Revenue / yr
- $1.1M–$1.5M
- units × avg price
- Conversion rate
- 2.0%
- Avg BSR
- #2,263
- Page quality
- 0%
- Prime
- 55%
- Sponsored
- 89%
- Out of stock
- 41.5%
- Avg brand age
- 52 months
- Avg seller age
- 161 days
Competition & brand share
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.Brands
21 falling
Sellers
28
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
27%
Top 20: 60%
Open market
23%
- CZ Grain34%
- Willard & May12%
- Generic10%
- Seeds Of Strength10%
- Marde Ross & Company7%
- Touch Of ECO4%
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — -28.7% search growth over the last 90 days.Peak months: Mar, Apr · busiest ÷ quietest = 3.6×
Top flower bulbs search terms
- tulip bulbs418K/yr
- flower bulbs267K/yr
- perennial flower bulbs96K/yr
- bulbs for spring planting65K/yr
- bulbs for planting76K/yr
- flower bulbs perennial outdoor35K/yr
- plant bulbs52K/yr
- flower bulbs for spring planting53K/yr
- tulip seeds33K/yr
- perennial bulbs32K/yr
Top flower bulbs products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
100Pcs Calla Lily Seeds Beautiful Flowers Mix Color Perennial Plant
Seeds Of Strength$8.083.7★461 rev
Complete Flower Bulb Garden - 75 Bulbs for 50 Days of Continuous Blooms (Summer Color from July Through October) - Easy to Grow Summer Planting Bulbs by Willard & May
Willard & May$37.503.8★825 rev
Mixed Rainbow Tulip Bulbs for Planting (10 Bulbs) - Huge Bulbs for Colorful Flowers - Grow Cheeful Rainbow Tulips - Multicolor Spring Flowers Tall Statement Garden
CZ Grain$15.243.3★170 rev
Amazing Deal-Complete Spring & Summer 100 Bulbs Blooming Bee & Butterfly Garden Collection-Beautiful Flowers that Attract Bees Butterflies Hummingbirds & Other Pollinators-Easy to Grow 1000s Sold
Touch Of ECO$25.783.5★549 rev
Complete Spring Flower Garden | 50 Fresh Bulbs | Bloom All Spring and Summer | Easy to Grow Flower Bulb Indoor/Outdoor | Tulips Daffodils Crocus Gladiolus - Living Gift
CZ Grain$31.083.7★154 rev
Newest
by launch date
Flower Bulbs for Planting - Complete Spring & Summer 100 Bulbs Bees& Butterflies Collection -Attracts Bees Butterflies & Hummingbirds - Easy to Grow Perennials - 1000s Sold
GardeningProducts4Less$29.9139 rev
Mixed Rainbow Tulip Bulbs for Planting (10 Bulbs) - Huge Bulbs for Colorful Flowers - Grow Cheeful Rainbow Tulips - Multicolor Spring Flowers Tall Statement Garden
CZ Grain$15.24170 rev
Tulip Bulbs for Fall Planting Bulk 25 Mix Color Tulip Bulbs Large Bulbs for Growing Indoors Outdoors Easy to Plant
CZ Grain$17.8118 rev
10 Tulip Bulbs SENSET Mixed
Generic$7.9313 rev
Mixed Color Tulip Bulbs for Planting - Easy to Grow Perennial Tulips Top Size Bulbs (20 Bulbs)
CZ Grain$20.4399 rev
Trending
90-day click momentum
All-in-One Flower Garden Kit - 25 Flower Bulbs Per Box - Potluck Planting Berry Bouquet Mix - Allium and Tulip Mix - Fragrant - Naturalizing - Live Outdoor Garden - Easy to Plant Flowers
Holland Bulb Farms$34.813.0★
Tulip Bulbs for Fall Planting Bulk 25 Mix Color Tulip Bulbs Large Bulbs for Growing Indoors Outdoors Easy to Plant
CZ Grain$17.813.1★
Mixed Color Tulip 1 Pack of 20 Flower Garden Seeds Collection not Bulbs Assorted Spring Blooming Varieties Seeds for Planting Home and Garden Limited Supply Order Now!
Generic$12.313.2★
Flower Bulbs for Planting - Complete Spring & Summer 100 Bulbs Bees& Butterflies Collection -Attracts Bees Butterflies & Hummingbirds - Easy to Grow Perennials - 1000s Sold
GardeningProducts4Less$29.913.5★
Mixed Color Tulip Bulbs for Planting - Easy to Grow Perennial Tulips Top Size Bulbs (20 Bulbs)
CZ Grain$20.433.6★
What buyers say about flower bulbs
What buyers praise and complain about, mined from review topics.What buyers love
“Great growth”
“They look very quality for seeds”
“The colors were absolutely gorgeous”
“Good Price”
“As described”
“easy to use”
“It is a nice size bag”
“Clear instructions”
“Smells great”
“Viable”
What buyers complain about
“Poor Germination”
“Too expensive, little product”
“Crap product”
“Larger than expected”
“Not at all as pictured”
“Dried up product”
“Not the color as shown”
“No directions I thought it was garbage”
“Failure to launch”
“Waste of time”
Top return reasons
Common questions
- Is flower bulbs profitable to sell on Amazon United States?
- The niche generates $548K/yr across 66 tracked products. 5 of 21 products launched in the last 360 days are still selling. 90-day search growth is -28.7%. Flapen's verdict: Worth a look (63/100).
- How competitive is the flower bulbs niche?
- 21 brands and 28 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 73% of demand.
- What do buyers complain about in flower bulbs?
- Top complaints mined from reviews: Plant Growth, Value For Money, Quality-Overall. The return rate is 0.3%.
- When does demand for flower bulbs peak?
- Demand peaks in Mar–Apr; the busiest month runs 3.6× the quietest.
- What does it cost to enter the flower bulbs niche?
- Listings span $4.83–$51.77; the average listing price is $18.84 (sweet spot $15–$100). The average incumbent carries 1,025 reviews — the moat a new listing must climb.