Floating Lights
PassFloating Lights scores 69 out of 100, a Pass. Shoppers spend an estimated $89K a year here, search demand grew +227.8% this quarter, and an estimated 4.4% of orders come back.
- Flapen Score
- 69 / 100Top 8% of 8,839 Patio, Lawn & Garden niches · +13 vs the category median of 5669
- Market size
- $89K/yr156K searches / yr
- 90-day growth
- +227.8%search demand this quarter
- Competition
- 23%top-5 click share · 62 brands · 77 sellers
Flapen Score
Floating Lights against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Floating Lights is stronger. Inside it, weaker.
Market
The Floating Lights market on Amazon at a glance
Shoppers on Amazon United States searched for Floating Lights 156K times last year and spent an estimated $89K. The top 5 brands take 29% of clicks. Demand peaks in Jun. Flapen scores it 69 out of 100, a Pass.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 156K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +227.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.
- Searches, last 12 months
- 156K
- Growth, 90 days vs prior 90
- +227.8%
- Conversion, latest week
- 2.1%
- Market size, estimated
- $89Ka year
- Peak month
- June2.0× the quietest month
- Top search term
- light up pool floats42K searches a year
02 · Price
A sale here is worth $26.93.
Listings sell for $26.93 on average, from $8.95 to $59.36. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $26.93 that is $0 to $3K a year per listing.
- Average price
- $26.93inside the $15 to $100 sweet spot
- Price range
- $8.95–$59.36
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 4.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #167 within Parts & Accessories. It carries 659 reviews at 4.05 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 4.7%
- Average rank
- #167in Parts & Accessories
- Average rating
- 4.05 starsAmazon United States average 4.42 stars
- Average reviews
- 659per listing
- Listings tracked
- 87
04 · Newcomers
30 of last year's 35 launches cleared the first-year sales bar.
35 products launched here in the last 12 months. 30 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 35
- Successful launches
- 30Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Floating Lights products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 23% of clicks. An open shelf where new products get seen.
Brands
62 falling
Sellers
77
Top-5 brand share
29%
Top 20: 67%
Top-5 click share
23%
Top 20: 50%
Open market
67%
- Brand 110%
- Brand 26%
- Brand 35%
- Brand 44%
- Brand 54%
- Brand 64%
Demand
Floating Lights search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 2.0×
Search terms
Top Floating Lights search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- light up pool floats42K/yr
- floating lights38K/yr
- solar pool floats14K/yr
- floating pond lights11K/yr
- solar floating lights9K/yr
- led pool floats9K/yr
- floating pool lights rechargeable5K/yr
- lighted pool floats7K/yr
- solar floating pond lights5K/yr
- floating solar lights for ponds5K/yr
Reviews and returns
What reviews say buyers love and hate about Floating Lights
We read the reviews and the return reasons for every product selling here.
“DONT work”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Floating Lights questions
Answered from the same tracked data.