Floating Light
PassFloating Light scores 71 out of 100, a Pass. Shoppers spend an estimated $94K a year here, search demand grew +413.4% this quarter, and an estimated 2.5% of orders come back.
- Flapen Score
- 71 / 100Top 5% of 8,839 Patio, Lawn & Garden niches · +15 vs the category median of 5671
- Market size
- $94K/yr113K searches / yr
- 90-day growth
- +413.4%search demand this quarter
- Competition
- 35%top-5 click share · 34 brands · 44 sellers
Flapen Score
Floating Light against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Floating Light is stronger. Inside it, weaker.
Market
The Floating Light market on Amazon at a glance
Shoppers on Amazon United States searched for Floating Light 113K times last year and spent an estimated $94K. The top 5 brands take 41% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 71 out of 100, a Pass.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +413.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $94K a year.
- Searches, last 12 months
- 113K
- Growth, 90 days vs prior 90
- +413.4%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $94Ka year
- Peak month
- June14.3× the quietest month
- Top search term
- light up pool floats42K searches a year
02 · Price
A sale here is worth $33.58.
Listings sell for $33.58 on average, from $10.06 to $131.98. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $33.58 that is $0 to $3K a year per listing.
- Average price
- $33.58inside the $15 to $100 sweet spot
- Price range
- $10.06–$131.98
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #212 within Parts & Accessories. It carries 399 reviews at 4.03 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 6.7%
- Average rank
- #212in Parts & Accessories
- Average rating
- 4.03 starsAmazon United States average 4.42 stars
- Average reviews
- 399per listing
- Listings tracked
- 44
04 · Newcomers
19 of last year's 22 launches cleared the first-year sales bar.
22 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 22
- Successful launches
- 19Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Floating Light products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
34 falling
Sellers
44
Top-5 brand share
41%
Top 20: 83%
Top-5 click share
35%
Top 20: 70%
Open market
55%
- Brand 119%
- Brand 28%
- Brand 35%
- Brand 45%
- Brand 54%
- Brand 63%
Demand
Floating Light search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 14.3×
Search terms
Top Floating Light search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- light up pool floats42K/yr
- solar pool floats14K/yr
- glow in the dark pool floats12K/yr
- light up pool10K/yr
- led pool floats9K/yr
- light up floats for pool7K/yr
- light up pool float8K/yr
- lighted pool floats7K/yr
- solar pool float5K/yr
Reviews and returns
What reviews say buyers love and hate about Floating Light
We read the reviews and the return reasons for every product selling here.
“It never worked for me”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Floating Light questions
Answered from the same tracked data.