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Finch Food

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 99% of clicks, so Finch Food is a Maybe.

Flapen Score
62
62 / 100
Top 25% of 8,839 Patio, Lawn & Garden niches · +6 vs the category median of 56
Market size
$749K/yr295K searches / yr
90-day growth
+95.3%search demand this quarter
Competition
64%top-5 click share · 6 brands · 50 sellers

Flapen Score

Finch Food against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Finch Food is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Finch Food market on Amazon at a glance

Shoppers on Amazon United States searched for Finch Food 295K times last year and spent an estimated $749K. The top 5 brands take 99% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 14.3% of those searches ended in a purchase.

Shoppers searched for this 295K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved +95.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $749K a year.

Searches, last 12 months
295K
Growth, 90 days vs prior 90
+95.3%
Conversion, latest week
14.3%
Market size, estimated
$749Ka year
Peak month
May3.2× the quietest month
Top search term
finch bird seed89K searches a year

02 · Price

A sale here is worth $17.74.

Listings sell for $17.74 on average, from $4.31 to $43.27. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $17.74 that is $35K to $44K a year per listing.

Average price
$17.74inside the $15 to $100 sweet spot
Price range
$4.31–$43.27
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,000–2,500
Revenue per listing a year
$35K–$44K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #41 within Backyard Birding & Wildlife. It carries 4,712 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#41in Backyard Birding & Wildlife
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
4,712per listing
Listings tracked
18

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
80 months

Products

Top Finch Food products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

50

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

0%

  • Brand 146%
  • Brand 224%
  • Brand 322%
  • Brand 45%
  • Brand 52%
  • Brand 61%

Demand

Finch Food search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Spike '25Spike '26DecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 3.2×

Search terms

Top Finch Food search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • finch bird seed89K/yr
  • finch food101K/yr
  • finch food for outside feeder30K/yr
  • finch seed15K/yr
  • finch feed7K/yr
  • finch bird seed for outside feeders8K/yr
  • wild finch bird seed9K/yr
  • finch bird food6K/yr
  • bird seed for finches6K/yr
  • goldfinch bird seed4K/yr

Reviews and returns

What reviews say buyers love and hate about Finch Food

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“Wish it was cheaper”
A buyer, on “Value For Money”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Finch Food questions

Answered from the same tracked data.