Is evergreen fertilizer profitable to sell on Amazon United States?

The niche generates $202K/yr across 23 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +58.6%. Flapen's verdict: Worth a look (61/100).

How competitive is the evergreen fertilizer niche?

12 brands and 91 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 85% of demand.

What do buyers complain about in evergreen fertilizer?

Top complaints mined from reviews: Plant Growth, Value For Money, Size-Overall. The return rate is 0.3%.

When does demand for evergreen fertilizer peak?

Demand peaks in Mar–Apr–May–Jun; the busiest month runs 14.2× the quietest.

What does it cost to enter the evergreen fertilizer niche?

Listings span $7.95–$54.16; the average listing price is $24.91 (sweet spot $15–$100). The average incumbent carries 1,600 reviews — the moat a new listing must climb.

evergreen fertilizer

Worth a look

Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Incredible$24.91

avg listing price — sweet spot $15–$100

Conversion

Great10.0%

search→purchase rate — share of searches ending in a sale

Price range

Great$7.95–$54.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+58.6%

90-day search growth — must beat 0% to launch

Review moat

Okay1,600

avg incumbent reviews — the moat a new listing must climb

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$202K

$202K/yr · 81K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

According to Flapen's Amazon United States niche tracking, evergreen fertilizer is a $202K/yr Amazon United States market (81K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 61/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

evergreen fertilizer market data

Units sold / yr: 8K–10K; avg 250–500/product
Revenue / yr: $199K–$249K; units × avg price
Conversion rate: 10.0%
Avg BSR: #618
Page quality: 0%
Prime: 83%
Sponsored: 96%
Out of stock: 1.5%
Avg brand age: 103 months
Avg seller age: 143 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 rising

Sellers

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

59%

Top 20: 97%

Open market

12%

TPS NUTRIENTS33%
Espoma26%
Miracle-Gro18%
Scotts5%
Jobe's Organics4%
My Garden Pool3%
Open — no brand owns it (6 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +58.6% search growth over the last 90 days.

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 14.2×

Open Trend

Top evergreen fertilizer search terms

evergreen fertilizer54K/yr +52.8%8.9% conv.
evergreen tree fertilizer11K/yr +70.0%7.8% conv.
evergreen tone5K/yr +28.9%9.5% conv.
fertilizer for evergreen trees4K/yr +70.5%7.8% conv.
espoma evergreen tone3K/yr +82.1%14.8% conv.
blue spruce tree fertilizer3K/yr +169.3%6.9% conv.
evergreen tone fertilizer3K/yr +82.7%11.1% conv.

All search terms

Top evergreen fertilizer products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Espoma Organic Evergreen-Tone 4-3-4 Natural & Organic Fertilizer and Plant Food for Evergreen Trees & Shrubs. 18 lb. Bag. Use for Planting & Feeding to Promote Optimum Growth

Espoma$31.384.7★359 rev

Miracle-Gro Tree & Shrub Plant Food Spikes 12 Spikes

Miracle-Gro$13.084.5★14,315 rev

Arborvitae Tree Fertilizer Liquid Plant Food for Fuller Green Foliage Faster Growth & Stronger Root Development 8 oz

TPS NUTRIENTS$11.734.4★611 rev

Evergreen Tree Fertilizer Liquid Plant Food for Rich Green Needles Stronger Roots & Healthy Year-Round Growth 32 oz

TPS NUTRIENTS$24.244.3★209 rev

Espoma Organic Evergreen-Tone 4-3-4 Natural & Organic Fertilizer and Plant Food for Evergreen Trees & Shrubs. 8 lb. Bag. Use for Planting & Feeding to Promote Optimum Growth

Espoma$15.784.6★396 rev

Newest

by launch date

Espoma Organic Evergreen-Tone 4-3-4; 18 lb with My Garden Pool PH Soil Test Strips 20 ct and My Garden Pool Gardening Claw Gloves and Garden-IQ Smart Gardening AI Assistant!

My Garden Pool$36.951 rev

3mo ago

Tree & Shrub Its Not Dead Yet mitogrow

MitoGrow$38.2753 rev

7mo ago

Spruce Tree Fertilizer Liquid Plant Food for Rich Green Needles Stronger Roots & Healthy Evergreen Growth 32 oz

TPS NUTRIENTS$24.3440 rev

11mo ago

Leaves and Soul Evergreen Tree Fertilizer 32 oz Professional Liquid Evergreen Fertilizer 6-4-6 Concentrate for Evergreen Trees Shrubs Hedges and Outdoor Garden Landscape Use

Leaves and Soul$19.5955 rev

1y ago

GARDENWISE Evergreen Fertilizer All-Purpose Granular Plant Food for Outdoor Trees and Shrubs Azaleas Magnolias Pines & Arborvitae Slow-Release Formula (12 oz)

GARDENWISE$9.9067 rev

1y ago

What buyers say about evergreen fertilizer

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth43%

“you get good growth”

Quality-Overall16%

“Works exceptionally well”

Ease Of Use12%

“Easy to Use”

Advertised Vs Actual Product8%

“As Advertised”

Value For Money7%

“Good price”

Color3%

“a dramatic return of vibrant color”

Durability2%

“Used for years”

Smell1%

“It works well, slow release and No mess no smell”

Pest/Insect Control1%

“Works great for hydrangeas”

Brightness/Shine/Glow1%

“These are great dimmable light bulbs”

What buyers complain about

Plant Growth20%

“It did not help my plants at all”

Value For Money10%

“Didnt really see any difference for as expensive as it was I was hoping for some decent results”

Size-Overall9%

“Extremely small bag”

Durability7%

“it was dead within a week”

Advertised Vs Actual Product7%

“Three stars for the misleading listing”

Functionality-Overall6%

“Didn't notice any difference”

Material Quality6%

“No plastic cap”

Ease Of Use5%

“Difficult to use”

Assembly/Installation4%

“making the installation more difficult”

Quality-Overall3%

“Extremely poor quality”

Top return reasons

Advertised Vs Actual Product16%

Value For Money14%

Leak-Proof13%

Size-Overall12%

Plant Growth10%

Functionality-Overall10%

Defective Material/Parts6%

Ease Of Use2%