envirolog
Skip itSoft demand (-73.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible$30.65avg listing price — sweet spot $15–$100
Price range
Great$6.00–$49.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good635.78avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Brand share
Bad93%top-5 brand share — brand-locked demand
Competition
Bad89%top-5 click share — a locked-up shelf
Market size
Bad$9K$9K/yr · 21K searches
Growth
Bad-73.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, envirolog is a $9K/yr Amazon United States market (21K searches/yr). The top 5 brands hold 93% of demand. Verdict: Skip it — 35/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
envirolog market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $31K–$38K
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #19,336
- Page quality
- 0%
- Prime
- 78%
- Sponsored
- 44%
- Out of stock
- 36.3%
- Avg brand age
- 58 months
- Avg seller age
- 162 days
Competition & brand share
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 rising
Sellers
190
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
3%
- Enviro-Log65%
- Enviro Log9%
- Pine Mountain8%
- Duraflame7%
- HGD5%
- GREEN MOUNTAIN FIRE WOOD4%
- Open — no brand owns it (1 brand, 3%)
Demand
Weekly Amazon search volume, last 21 weeks — -73.9% search growth over the last 90 days.Top envirolog search terms
- envirolog8K/yr
- envirologs fire logs6K/yr
- enviro log3K/yr
- enviro logs fire logs4K/yr
Top envirolog products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NEW Enviro-Log Environment Friendly Firestarters 2 PACK (48 firestarters) for Fireplace Wood Stove Fire Pit
Enviro-Log$32.044.6★291 rev

Enviro Log Firelog 6 Pack 412.8 OZ
Enviro Log$30.994.3★6 rev

FIRELOG Wax CARDBRD 5LB
Enviro-Log$44.384.3★15 rev

Duraflame 6-Pack Indoor/Outdoor Logs for Fireplace & Fire Pit 3-Hour Burn 4.5lb Each
Duraflame$39.344.7★2,321 rev

Pine Mountain 100% Natural Classic Firelog 3-Hour Burn Time 6 Logs Green
Pine Mountain$36.214.2★245 rev
Newest
by launch date
Green Mountain Fire 100% Hardwood Firelogs - 6 Fire Logs - No Chemicals No Waxes No Toxins
GREEN MOUNTAIN FIRE WOOD$21.0327 rev

HGD (6 Pack) Magic Campfire Fire Color Changing Packets for Fire Pit Indoor/Outdoor Fireplace Bonfire - Rainbow Magical Flame Camping Accessory Compatible with Wood
HGD$6.002,228 rev

Enviro Log Firelog 6 Pack 412.8 OZ
Enviro Log$30.996 rev

FIRELOG Wax CARDBRD 5LB
Enviro-Log$44.3815 rev

NEW Enviro-Log Environment Friendly Firestarters 2 PACK (48 firestarters) for Fireplace Wood Stove Fire Pit
Enviro-Log$32.04291 rev
Trending
90-day click momentum
Green Mountain Fire 100% Hardwood Firelogs - 6 Fire Logs - No Chemicals No Waxes No Toxins
GREEN MOUNTAIN FIRE WOOD$21.033.0★

HGD (6 Pack) Magic Campfire Fire Color Changing Packets for Fire Pit Indoor/Outdoor Fireplace Bonfire - Rainbow Magical Flame Camping Accessory Compatible with Wood
HGD$6.004.5★

Duraflame 6-Pack Indoor/Outdoor Logs for Fireplace & Fire Pit 3-Hour Burn 4.5lb Each
Duraflame$39.344.7★

NEW Enviro-Log Environment Friendly Firestarters 2 PACK (48 firestarters) for Fireplace Wood Stove Fire Pit
Enviro-Log$32.044.6★

Pine Mountain Ultraflame 3-Hour Firelogs Long Burning Firelog For Campfire Fireplace Fire Pit Indoor&Outdoor Use 6 pack
Pine Mountain$49.284.4★
What buyers say about envirolog
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful color”
“It does what it advertise”
“Worth it”
“Long lasting”
“Fun and easy to use”
“don't stink or make a lot of smoke”
“Great product”
“Works well and good size”
“These are great firelogs”
“They burn cleanly”
What buyers complain about
“Poor Amazon pricing”
“Not as advertised”
“Made the fire smell funny”
“the color is very weak”
“Only lasts 1+ hours”
“Poor quality control”
“Won't burn, too hard”
“Waste of moola, nothing changed”
“Instructions were wrong”
“Shipped one log not a case charged for case”
Top return reasons
Common questions
- Is envirolog profitable to sell on Amazon United States?
- The niche generates $9K/yr across 9 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -73.9%. Flapen's verdict: Skip it (35/100).
- How competitive is the envirolog niche?
- 7 brands and 190 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 93% of demand.
- What do buyers complain about in envirolog?
- Top complaints mined from reviews: Value For Money, Advertised Vs Actual Product, Smell. The return rate is 0.5%.
- What does it cost to enter the envirolog niche?
- Listings span $6.00–$49.28; the average listing price is $30.65 (sweet spot $15–$100). The average incumbent carries 636 reviews — the moat a new listing must climb.