emerald ash borer tree treatment
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible$42.15avg listing price — sweet spot $15–$100
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Growth
Good+49.8%90-day search growth — must beat 0% to launch
Price range
Good$18.26–$145.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$585K$585K/yr · 157K searches
Review moat
Okay1,719.53avg incumbent reviews — the moat a new listing must climb
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, emerald ash borer tree treatment is a $585K/yr Amazon United States market (157K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr–May–Aug. Verdict: Worth a look — 56/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
emerald ash borer tree treatment market data
- Units sold / yr
- 15K–20K
- avg 750–1,000/product
- Revenue / yr
- $632K–$843K
- units × avg price
- Conversion rate
- 8.9%
- Avg BSR
- #163
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 0.0%
- Avg brand age
- 111 months
- Avg seller age
- 142 days
Competition & brand share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
4 flat
Sellers
75
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
0%
- Bayer Advanced79%
- Bonide16%
- ferti-lome3%
- AcecapHywean1%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +49.8% search growth over the last 90 days.Peak months: Mar, Apr, May, Aug · busiest ÷ quietest = 7.9×
Top emerald ash borer tree treatment search terms
- bioadvanced tree and shrub protect and feed38K/yr
- tree and shrub protect and feed17K/yr
- bayer tree and shrub protect and feed16K/yr
- bio advanced tree and shrub11K/yr
- tree and shrub insect control9K/yr
- bonide annual tree and shrub insect control6K/yr
- bioadvanced tree and shrub8K/yr
- crepe myrtle bark scale insecticide7K/yr
- bayer advanced tree and shrub6K/yr
- emerald ash borer tree treatment4K/yr
Top emerald ash borer tree treatment products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BioAdvanced 12 Month Tree and Shrub Protect and Feed Concentrate 64 oz Insect Killer Tree Fertilizer & Plant Food
Bayer Advanced$30.714.6★2,109 rev
Bonide Annual Tree & Shrub Insect Control with Systemaxx 128 oz Concentrate Year Long Protection and Insect Killer
Bonide$30.724.6★3,162 rev
BioAdvanced 12 Month Tree and Shrub Protect and Feed Granules 10 lb Insect Killer Tree Fertilizer & Plant Food
Bayer Advanced$57.934.6★5,357 rev
BioAdvanced 12 Month Tree & Shrub Protect and Feed Concentrate - Mix & Pour - Insect Control and Plant Food - Up to 12 Months Protection - 1 gal Bottle
Bayer Advanced$73.254.6★2,109 rev
BioAdvanced 12 Month Tree and Shrub Protect and Feed Granules 4 lb Insect Killer Tree Fertilizer & Plant Food
Bayer Advanced$28.194.6★5,357 rev
Newest
by launch date
BioAdvanced Shrub Care Protect and Feed Granules - Kills Harmful Listed Insects - Controls Listed Diseases - Insect Control Disease Control and Fertilizer - Up to 6 Weeks Protection - 10 lb Bottle
Bayer Advanced$55.94456 rev
BioAdvanced 12 Month Tree and Shrub Protect and Feed Concentrate 64 oz Insect Killer Tree Fertilizer & Plant Food
Bayer Advanced$30.712,109 rev
BioAdvanced 12 Month Tree Protect & Feed Concentrate II 1 GAL
Bayer Advanced$72.1495 rev
BioAdvanced Tree & Shrub Insect Killer Outdoor Pest Control Ready-to-Spray 32 oz
Bayer Advanced$21.65314 rev
BioAdvanced 3-in-1 Insect Disease and Mite Control Concentrate - Insecticide Fungicide & Miticide - Mix & Spray - Kills Listed Pests and Controls Diseases - Up to 14 Days Protection - 32 oz Bottle
Bayer Advanced$18.66258 rev
Trending
90-day click momentumBioAdvanced 3-in-1 Insect Disease and Mite Control Concentrate - Insecticide Fungicide & Miticide - Mix & Spray - Kills Listed Pests and Controls Diseases - Up to 14 Days Protection - 32 oz Bottle
Bayer Advanced$18.664.7★
BioAdvanced 12 Month Tree and Shrub Protect and Feed Concentrate 64 oz Insect Killer Tree Fertilizer & Plant Food
Bayer Advanced$30.714.6★
BioAdvanced Shrub Care Protect and Feed Granules - Kills Harmful Listed Insects - Controls Listed Diseases - Insect Control Disease Control and Fertilizer - Up to 6 Weeks Protection - 10 lb Bottle
Bayer Advanced$55.944.5★
BioAdvanced Tree & Shrub Insect Killer Outdoor Pest Control Ready-to-Spray 32 oz
Bayer Advanced$21.654.5★
BioAdvanced 12 Month Tree Protect & Feed Concentrate II 1 GAL
Bayer Advanced$72.144.6★
What buyers say about emerald ash borer tree treatment
What buyers praise and complain about, mined from review topics.What buyers love
“bug killer”
“Helps the tree and bushes to produce more flowers”
“Convenient to use”
“Good price”
“the reviews are good too”
“Works as advertised”
“The spray is easy to apply”
“the color is coming back”
“The directions were clear”
“Durable”
What buyers complain about
“I've had a difficult time with aphids”
“Didnt work”
“There are still a lot of aphids on the trees”
“the price isnt cheap”
“the SEALED 64 oz container came with 32oz of product. very misleading”
“since this product is slowly absorbed thru the root system”
“Also, as I read in a previous review, it does smell very toxic”
“No discernible results”
“used package”
“There was no instructions for diluting the liquid”
Top return reasons
Common questions
- Is emerald ash borer tree treatment profitable to sell on Amazon United States?
- The niche generates $585K/yr across 17 tracked products. 90-day search growth is +49.8%. Flapen's verdict: Worth a look (56/100).
- How competitive is the emerald ash borer tree treatment niche?
- 4 brands and 75 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in emerald ash borer tree treatment?
- Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Plant Growth. The return rate is 0.5%.
- When does demand for emerald ash borer tree treatment peak?
- Demand peaks in Mar–Apr–May–Aug; the busiest month runs 7.9× the quietest.
- What does it cost to enter the emerald ash borer tree treatment niche?
- Listings span $18.26–$145.13; the average listing price is $42.15 (sweet spot $15–$100). The average incumbent carries 1,720 reviews — the moat a new listing must climb.