Is electric grill outdoor profitable to sell on Amazon United States?

The niche generates $1.8M/yr across 24 tracked products. 7 of 7 products launched in the last 360 days are still selling. 90-day search growth is +105.5%. Flapen's verdict: Launch it (60/100).

How competitive is the electric grill outdoor niche?

14 brands and 37 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 75% of demand.

What do buyers complain about in electric grill outdoor?

Top complaints mined from reviews: Grilling, Heating, Quality-Overall. The return rate is 3.0%.

When does demand for electric grill outdoor peak?

Demand peaks in May–Jun–Jul; the busiest month runs 3.9× the quietest.

What does it cost to enter the electric grill outdoor niche?

Listings span $52.99–$614.58; the average listing price is $237.11 (sweet spot $15–$100). The average incumbent carries 1,233 reviews — the moat a new listing must climb.

electric grill outdoor

Launch it

A $1.8M/yr market growing +105.5% this quarter with returns at 3.0% — clears our launch bar.

Growth

Great+105.5%

90-day search growth — must beat 0% to launch

Market size

Great$1.8M

$1.8M/yr · 747K searches

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Review moat

Good1,233.25

avg incumbent reviews — the moat a new listing must climb

Competition

Good55%

top-5 click share — leaders hold, buyers still browse

Brand share

Good75%

top-5 brand share — brands hold most of the demand

Returns

Good3.0%

return rate — above 5% kills the launch gate

Avg price

Okay$237.11

avg listing price — sweet spot $15–$100

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Price range

Bad$52.99–$614.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Trending High Price

According to Flapen's Amazon United States niche tracking, electric grill outdoor is a $1.8M/yr Amazon United States market (747K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in May–Jun–Jul. Verdict: Launch it — 60/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

electric grill outdoor market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: $1.4M–$1.9M; units × avg price
Conversion rate: 1.0%
Avg BSR: #29
Page quality: 0%
Prime: 100%
Sponsored: 92%
Out of stock: 7.2%
Avg brand age: 41 months
Avg seller age: 164 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

55%

Top 20: 95%

Open market

20%

George Foreman33%
Charbroil19%
Artestia10%
Cuisinart7%
Weber7%
CUSIMAX6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +105.5% search growth over the last 90 days.

Peak months: May, Jun, Jul · busiest ÷ quietest = 3.9×

Open Trend

Top electric grill outdoor search terms

electric grill outdoor264K/yr +89.8%0.8% conv.
outdoor electric grill89K/yr +89.7%0.7% conv.
electric outdoor grill85K/yr +89.4%0.6% conv.
outdoor electric grills for patio31K/yr +48.6%0.8% conv.
electric grills outdoor cooking35K/yr +110.4%0.8% conv.
outdoor electric grills39K/yr +125.4%0.7% conv.
weber electric grill35K/yr +122.0%0.7% conv.
george foreman indoor outdoor grill17K/yr +259.9%2.1% conv.
electric outdoor grill for patio19K/yr +94.7%0.9% conv.
charbroil electric grill13K/yr +316.1%1.1% conv.

All search terms

Top electric grill outdoor products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

George Foreman Indoor/Outdoor Electric Patio Grill Apartment Approved 15-Serving Removable Stand Black

George Foreman$124.364.6★18,233 rev

George Foreman Indoor Outdoor Electric Grill Non-Stick Grill Griddle Plate Healthy Grilling Drip Tray Reduces Fat Portable Barbeque

George Foreman$114.684.4★5,654 rev

Artestia 1800W Compact Electric Grill for Apartment Balcony

Artestia$92.703.8★188 rev

Charbroil 3-in-1 Dual Fuel Outdoor Bistro Pro Electric Grill & Griddle + Charcoal Mode BBQ Red - 25302146

Charbroil$214.864.3★341 rev

Charbroil 3-in-1 Dual Fuel Outdoor Bistro Pro Electric Grill & Griddle + Charcoal Mode BBQ Black - 25302145

Charbroil$219.184.3★341 rev

Newest

by launch date

Royal Gourmet DL2001 Dual-Zone Electric Grill with Collapsible Side Shelves 1800W Powerful Outdoor Electric Grill 416 Sq. In. Digital Thermometer Waterproof Switch Backyard Cooking Gray & Black

Royal Gourmet$223.607 rev

1mo ago

THERMORA Electric Grill Outdoor Grill 1500W Power 277 Sq.In Cooking Area Removable Wheeled Cart Style Indoor/Outdoor Eletric Grill Nonstick Grill Grate Built-In Thermometer BBQ Grill

THERMORA$303.7519 rev

4mo ago

Cuisinart FlavorBoost 8-in-1 Outdoor Electric BBQ Grill & Portable Smoker Air Fryer Grill Combo with Smart Probe Smoke Drawer 154 sq. in. Patio & Balcony Grill for Apartments CEG-1302

Cuisinart$276.3456 rev

5mo ago

I-Keukenn Portable Electric Grill with Removable Stand 1500W Indoor & Outdoor BBQ Non-Stick Baking Pan & Intelligent Temperature Control for Backyard Balcony Camping and Party Gray

I-Keukenn$96.9817 rev

6mo ago

Electric Grill Outdoor CUSIMAX Electric BBQ Grill 1600W Portable BBQ with Lid for Cookouts BBQ Gatherings Small Spaces Adjustable Heat Removable Stand Grill Oil Collector

CUSIMAX$96.9992 rev

6mo ago

What buyers say about electric grill outdoor

What buyers praise and complain about, mined from review topics.

What buyers love

Grilling27%

“Amazing grill”

Ease Of Cleaning10%

“Clean up is easy”

Assembly/Installation9%

“Easy to put together”

Ease Of Use7%

“Convenient to use”

Heating7%

“Heats up fast”

Size-Overall6%

“The size is compact”

Quality-Overall6%

“The build quality feels solid”

Value For Money4%

“worth it”

Advertised Vs Actual Product2%

“As advertised”

Portability2%

“Its portable”

What buyers complain about

Grilling12%

“DONT BUY THIS GRILL”

Heating11%

“Hard to regulate heat”

Quality-Overall7%

“Low quality product”

Size-Overall7%

“it barely fits”

Assembly/Installation6%

“Impossible to Assemble”

Durability4%

“its suddenly stops”

Strength4%

“which contributes to the flimsy feel”

Ease Of Cleaning3%

“Hard to clean”

Value For Money3%

“cheap looking for the price I paid”

Instructions/User Manual/Troubleshooting2%

“The instructions were not helpful”

Top return reasons

Size-Overall19%

Grilling19%

Heating14%

Functionality-Overall5%

Defective Material/Parts5%

Advertised Vs Actual Product5%

Mechanism Issues3%