easter decorations outdoor
Worth a lookShows no brand lock-in (top 5 brands take 26% of clicks), but soft demand (-96.7% this quarter) keeps it on the watch list.
Brand share
Incredible26%top-5 brand share — no brand owns this niche
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Incredible$26.48avg listing price — sweet spot $15–$100
Price range
Great$11.13–$62.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great474.57avg incumbent reviews — the moat a new listing must climb
Returns
Good2.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$173K$173K/yr · 578K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-96.7%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, easter decorations outdoor is a $173K/yr Amazon United States market (578K searches/yr). The top 5 brands hold 26% of demand. Demand peaks in Feb–Mar–Apr. Verdict: Worth a look — 55/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
easter decorations outdoor market data
- Units sold / yr
- 15K–20K
- avg 0–100/product
- Revenue / yr
- $397K–$530K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #1,244
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 77%
- Out of stock
- 11.2%
- Avg brand age
- 23 months
- Avg seller age
- 187 days
Competition & brand share
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.Brands
49 falling
Sellers
53
Top-5 brand share
26%
Top 20: 67%
Top-5 click share
19%
Top 20: 54%
Open market
70%
- HZGDEJTG7%
- InfleasJoiy6%
- KISSUNY4%
- LEGIFO4%
- BLOWOUT FUN4%
- MICOCAH4%
Demand & seasonality
Weekly Amazon search volume, last 101 weeks — -96.7% search growth over the last 90 days.Peak months: Feb, Mar, Apr · busiest ÷ quietest = 121.1×
Top easter decorations outdoor search terms
- easter inflatables164K/yr
- bunny outdoor decor11K/yr
- outdoor bunny decor17K/yr
- easter inflatables outdoor decorations96K/yr
- easter inflatable51K/yr
- easter blow up yard decorations52K/yr
- easter lawn decorations15K/yr
- easter blow up23K/yr
- easter yard signs19K/yr
- easter yard stakes16K/yr
Top easter decorations outdoor products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LEGIFO Bunny Decor Yard Decorations Outdoor Set of 3 Bunny Decorations for Home Garden Outdoor Statues Easter Rabbit Figurines mom Gifts
LEGIFO$23.554.6★1,300 rev
BLOWOUT FUN Easter Inflatables Outdoor Decorations 8FT Inflatable Bunny with Eggs Chick Carrot Built-in LED Lights Blow Up Decor for Spring Holiday Party Indoor Outdoor Garden Lawn Patio Decoration
BLOWOUT FUN$20.584.5★304 rev
HZGDEJTG 7 FT Easter Inflatables Outdoor Decorations Built-in LED Easter Blow UP Yard Decorations Suitable for Yard Garden Outdoor Lawn Basket Rabbit Decoration
HZGDEJTG$18.644.2★13 rev
KISSUNY Easter Inflatable Outdoor Decoration 11.5 FT Wide White Bunny with Chick and Easter Eggs Built-in LED Lights Blow Up Yard Decor for Lawn and Garden
KISSUNY$52.824.0★25 rev
YODY Solar Garden Statues Outdoor Decor- Yard Decorations for Patio Balcony Backyard Lawn Ornaments - Rabbit Figurines with LED Light- Unique Birthday House Warming Gifts for Women Mom Grandma
YODY$25.404.6★569 rev
Newest
by launch date
GoGnome Solar Rabbit Garden Statue with LED Flower Hand-Painted Resin Bunny Figurine Outdoor Solar Light Decor for Yard Patio Porch Lawn (Rabbit)
GoGnome$11.83294 rev
HZGDEJTG4FT Egg Basket Bunny Easter Inflatable Outdoor Decoration with Built-in LED Light Suitable for Gardens Patios Outdoors Lawns and Parties.
HZGDEJTG$16.024 rev
WOGOON 4FT Easter Inflatables Outdoor Decorations Bunny Hanging Blow Up Yard Decorations Built-in LED Lights Easter Inflatable for Garden Lawn Holiday Party Decoration
WOGOON$11.13105 rev
Giant 15ft Easter Inflatable Outdoor Decor Blow Up Bunny Rabbit Inflatable Yard Decoration for Easter Party Outdoor Yard Garden Lawn
STEPINORLD XOXO$62.3118 rev
Elegear 5.9FT Easter Inflatable Bunny Driving Egg Car Outdoor Decoration Lighted Bunny & Chick Blow Up Yard Decor for Lawn Garden Holiday Party & Spring Display
Elegear$41.2225 rev
Trending
90-day click momentum
IDEA SHOW Solar Garden Statue Outdoor Decor Rabbit Figurine with Butterfly LED Lights Bunny Statue for Garden Yard Decor Lawn Ornament Valentines Day Birthday Gift for Women Mom Grandma
IDEA SHOW$24.764.6★
GoGnome Solar Rabbit Garden Statue with LED Flower Hand-Painted Resin Bunny Figurine Outdoor Solar Light Decor for Yard Patio Porch Lawn (Rabbit)
GoGnome$11.834.4★
OwMell Garden Rabbit Statues Cute Swing Bunny with Butterfly Statue Decoration for Yard Hanging Outdoor Tree Ornaments Figurine for Stump Branch Lawn Patio Decor
OwMell$24.204.7★
InfleasJoiy 12FT Bunny Basket Easter Inflatable Decoration with Built-in LED Lights for Holiday Celebration Decorations on Yards Lawns and Patios
InfleasJoiy$50.134.8★
YEPOTUE Solar Bunny Garden Stalue Outdoor Rabbits Figurine Flowerpot Decolwith Solar Lantem for Yard Art Lawn Ornaments Porch Patio Balcony - Gardening Gifts for Women Mom
YEPOTUE$31.244.3★
What buyers say about easter decorations outdoor
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality”
“Adorable and Bright”
“JUST THE RIGHT SIZE”
“Cute design”
“Great Price”
“Bright colors”
“Cute gift”
“was exactly what I wanted”
“FUN”
“Cute and durable”
What buyers complain about
“much larger than I anticipated for”
“Overpriced”
“Falls apart”
“not very bright”
“The cat lantern doesnt work for me”
“Very low quality overpriced”
“Very fragile”
“The beige eyes are a little odd”
“I was expecting a cheap lightweight statue”
“Just FYI, Darker than it looks in the picture”
Top return reasons
Common questions
- Is easter decorations outdoor profitable to sell on Amazon United States?
- The niche generates $173K/yr across 61 tracked products. 2 of 35 products launched in the last 360 days are still selling. 90-day search growth is -96.7%. Flapen's verdict: Worth a look (55/100).
- How competitive is the easter decorations outdoor niche?
- 49 brands and 53 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 26% of demand.
- What do buyers complain about in easter decorations outdoor?
- Top complaints mined from reviews: Size-Overall, Value For Money, Durability. The return rate is 2.4%.
- When does demand for easter decorations outdoor peak?
- Demand peaks in Feb–Mar–Apr; the busiest month runs 121.1× the quietest.
- What does it cost to enter the easter decorations outdoor niche?
- Listings span $11.13–$62.31; the average listing price is $26.48 (sweet spot $15–$100). The average incumbent carries 475 reviews — the moat a new listing must climb.