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Drummer Windmill

Fail

Shoppers spend an estimated $17K a year here, so Drummer Windmill is a Fail.

Flapen Score
43
43 / 100
Ranks 7,607 of 8,839 Patio, Lawn & Garden niches · −13 vs the category median of 56
Market size
$17K/yr15K searches / yr
90-day growth
-37.4%search demand this quarter
Competition
71%top-5 click share · 11 brands · 30 sellers

Flapen Score

Drummer Windmill against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Drummer Windmill is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Drummer Windmill market on Amazon at a glance

Shoppers on Amazon United States searched for Drummer Windmill 15K times last year and spent an estimated $17K. The top 5 brands take 81% of clicks. Demand peaks in May–Jun. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 5.2% of those searches ended in a purchase.

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -37.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months
15K
Growth, 90 days vs prior 90
-37.4%
Conversion, latest week
5.2%
Market size, estimated
$17Ka year
Peak month
June18.1× the quietest month
Top search term
drummer wind spinner3K searches a year

02 · Price

A sale here is worth $21.69.

Listings sell for $21.69 on average, from $15.66 to $29.35. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $21.69 that is $0 to $2K a year per listing.

Average price
$21.69inside the $15 to $100 sweet spot
Price range
$15.66–$29.35
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 45.8% of listings are out of stock. The average listing ranks #822 within Garden Sculptures & Statues. It carries 31 reviews at 3.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
77%
Out of stock, average day
45.8%
Average rank
#822in Garden Sculptures & Statues
Average rating
3.24 starsAmazon United States average 4.42 stars
Average reviews
31per listing
Listings tracked
13

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Drummer Windmill products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

11 rising

Sellers

30

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

13%

  • Brand 127%
  • Brand 226%
  • Brand 313%
  • Brand 410%
  • Brand 56%
  • Brand 66%
  • Open — no brand owns it (5 brands, 13%)

Demand

Drummer Windmill search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Holiday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun · busiest ÷ quietest = 18.1×

Search terms

Top Drummer Windmill search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • drummer wind spinner3K/yr
  • drummer windmill5K/yr
  • metal drummer windmill2K/yr
  • windmill drummer1K/yr
  • handmade metal drummer windmill873/yr
  • metal rock band windmill1K/yr
  • rock band windmill685/yr
  • handmade metal rock band windmill844/yr
  • metal rockband windmill210/yr

Reviews and returns

What reviews say buyers love and hate about Drummer Windmill

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Gifting Purpose”
21%of negative reviews mention “Functionality-Overall”
4.3%of orders come back
“Doesnt work”
A buyer, on “Functionality-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Drummer Windmill questions

Answered from the same tracked data.