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Drew Starkey Blanket

Fail

Shoppers spend an estimated $0 a year here, so Drew Starkey Blanket is a Fail.

Flapen Score
28
28 / 100
Ranks 8,691 of 8,839 Patio, Lawn & Garden niches · −28 vs the category median of 56
Market size
$0/yr9K searches / yr
90-day growth
-18.7%search demand this quarter
Competition
100%top-5 click share · 5 brands · 6 sellers

Flapen Score

Drew Starkey Blanket against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Drew Starkey Blanket is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Drew Starkey Blanket market on Amazon at a glance

Shoppers on Amazon United States searched for Drew Starkey Blanket 9K times last year and spent an estimated $0. All 5 brands take every click. Demand peaks in Jan–Feb. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 9K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
9K
Growth, 90 days vs prior 90
-18.7%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
February5.1× the quietest month
Top search term
drew starkey blanket6K searches a year

02 · Price

A sale here is worth $26.07.

Listings sell for $26.07 on average, from $10.13 to $36.63. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $26.07 that is $0 to $3K a year per listing.

Average price
$26.07inside the $15 to $100 sweet spot
Price range
$10.13–$36.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

40% of listings pay for placement with sponsored ads. 20% ship with Prime. On an average day, 34.6% of listings are out of stock. The average listing ranks #6,621 within Flags. It carries 598 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
40%
Prime listings
20%
Out of stock, average day
34.6%
Average rank
#6,621in Flags
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
598per listing
Listings tracked
5

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
28 months

Products

Top Drew Starkey Blanket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 134%
  • Brand 225%
  • Brand 318%
  • Brand 415%
  • Brand 59%

Demand

Drew Starkey Blanket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Black Friday '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 5.1×

Reviews and returns

What reviews say buyers love and hate about Drew Starkey Blanket

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Soft Feel”
14%of negative reviews mention “Size-Overall”
0.1%of orders come back
“VERY small”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Drew Starkey Blanket questions

Answered from the same tracked data.