Dove Food

Shoppers searched for this 150K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved +48.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $321K a year.

Searches, last 12 months

150K

Growth, 90 days vs prior 90

+48.4%

Conversion, latest week

9.5%

Market size, estimated

$321Ka year

Peak month

May2.3× the quietest month

Top search term

quail food46K searches a year

Listings sell for $22.47 on average, from $10.03 to $70.07. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $22.47 that is $17K to $22K a year per listing.

Average price

$22.47inside the $15 to $100 sweet spot

Price range

$10.03–$70.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$17K–$22K

Returns

0.0%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #135 within Backyard Birding & Wildlife. It carries 1,336 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

85%

Out of stock, average day

0.0%

Average rank

#135in Backyard Birding & Wildlife

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

1,336per listing

Listings tracked

13

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

63 months