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Dog Halloween Decorations

Fail

Shoppers spend an estimated $8K a year here, so Dog Halloween Decorations is a Fail.

Flapen Score
42
42 / 100
Ranks 7,765 of 8,839 Patio, Lawn & Garden niches · −14 vs the category median of 56
Market size
$8K/yr77K searches / yr
90-day growth
+450.0%search demand this quarter
Competition
78%top-5 click share · 7 brands · 9 sellers

Flapen Score

Dog Halloween Decorations against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Dog Halloween Decorations is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Halloween Decorations market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Halloween Decorations 77K times last year and spent an estimated $8K. The top 5 brands take 78% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +450.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
+450.0%
Conversion, latest week
0.6%
Market size, estimated
$8Ka year
Top search term
halloween dog decor26K searches a year

02 · Price

A sale here is worth $16.81.

Listings sell for $16.81 on average, from $9.40 to $35.13. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $16.81 that is $0 to $2K a year per listing.

Average price
$16.81inside the $15 to $100 sweet spot
Price range
$9.40–$35.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 35.5% of listings are out of stock. The average listing ranks #11,770 within Outdoor Holiday Decorations. It carries 69 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
100%
Out of stock, average day
35.5%
Average rank
#11,770in Outdoor Holiday Decorations
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
69per listing
Listings tracked
7

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
23 months

Products

Top Dog Halloween Decorations products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

9

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

11%

  • Brand 120%
  • Brand 217%
  • Brand 317%
  • Brand 412%
  • Brand 512%
  • Brand 611%
  • Open — no brand owns it (1 brand, 11%)

Demand

Dog Halloween Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25OctNovDecJunJulAugSepOctNovDec

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 195.5× · 8 of 12 months tracked

Search terms

Top Dog Halloween Decorations search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • halloween dog decor26K/yr
  • dog halloween decor27K/yr
  • dog halloween decorations15K/yr
  • halloween dog decorations9K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Halloween Decorations

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Design-Overall”
23%of negative reviews mention “Size-Overall”
3.8%of orders come back
“small”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Dog Halloween Decorations questions

Answered from the same tracked data.