Dog Fences for the Yard

Shoppers searched for this 2.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.5M a year.

Searches, last 12 months

2.5M

Growth, 90 days vs prior 90

+23.4%

Conversion, latest week

0.9%

Market size, estimated

$2.5Ma year

Peak month

May2.0× the quietest month

Top search term

dog fence783K searches a year

Listings sell for $107.28 on average, from $14.65 to $229.86. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $107.28 that is $27K to $54K a year per listing.

Average price

$107.28above the $15 to $100 sweet spot

Price range

$14.65–$229.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

250–500

Revenue per listing a year

$27K–$54K

Returns

3.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #68 within Decorative Fences. It carries 4,992 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

76%

Out of stock, average day

2.9%

Average rank

#68in Decorative Fences

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

4,992per listing

Listings tracked

76

10 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

7Amazon's first-year sales bar

Average brand age

34 months