Deer Repellent

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved +220.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.0M a year.

Searches, last 12 months

1.8M

Growth, 90 days vs prior 90

+220.7%

Conversion, latest week

11.8%

Market size, estimated

$6.0Ma year

Peak month

June13.4× the quietest month

Top search term

deer repellent497K searches a year

Listings sell for $27.71 on average, from $9.32 to $79.52. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 15,000 to 20,000 of them. At $27.71 that is $416K to $554K a year per listing.

Average price

$27.71inside the $15 to $100 sweet spot

Price range

$9.32–$79.52

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

15,000–20,000

Revenue per listing a year

$416K–$554K

Returns

0.5%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #173 within Repellents. It carries 5,264 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#173in Repellents

Average rating

4.01 starsAmazon United States average 4.42 stars

Average reviews

5,264per listing

Listings tracked

19

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

54 months