Critter Ridder Animal Repellent

Shoppers searched for this 778K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +152.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

778K

Growth, 90 days vs prior 90

+152.9%

Conversion, latest week

3.4%

Market size, estimated

$1.1Ma year

Peak month

May6.4× the quietest month

Top search term

animal repellent outdoor156K searches a year

Listings sell for $43.26 on average, from $13.09 to $92.48. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $43.26 that is $22K to $32K a year per listing.

Average price

$43.26inside the $15 to $100 sweet spot

Price range

$13.09–$92.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

$22K–$32K

Returns

1.5%of orders · Amazon United States median 2.1%

99% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 36.3% of listings are out of stock. The average listing ranks #341 within Repellents. It carries 1,104 reviews at 3.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

99%

Prime listings

99%

Out of stock, average day

36.3%

Average rank

#341in Repellents

Average rating

3.31 starsAmazon United States average 4.42 stars

Average reviews

1,104per listing

Listings tracked

71

56 products launched here in the last 12 months. 33 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

56

Successful launches

33Amazon's first-year sales bar

Average brand age

38 months