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68

creeping phlox live plants

Worth a look

Shows beatable incumbent ratings (3.5★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 3Growth 96Conversion 16Competition 80Returns 100Price range 76Avg price 90Brand share 67Review moat 89Quality gap 100

Quality gap

Incredible3.5★

avg incumbent rating — lower means beatable quality

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Growth

Incredible+161.9%

90-day search growth — must beat 0% to launch

Avg price

Great$20.80

avg listing price — sweet spot $15–$100

Review moat

Great228.3

avg incumbent reviews — the moat a new listing must climb

Competition

Great35%

top-5 click share — an open shelf

Price range

Great$6.69–$41.34

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$12K

$12K/yr · 47K searches

According to Flapen's Amazon United States niche tracking, creeping phlox live plants is a $12K/yr Amazon United States market (47K searches/yr). The top 5 brands hold 65% of demand. Verdict: Worth a look — 68/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

creeping phlox live plants market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$31K–$42K
units × avg price
Conversion rate
1.3%
Avg BSR
#5,313
Page quality
0%
Prime
45%
Sponsored
70%
Out of stock
28.0%
Avg brand age
61 months
Avg seller age
191 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

22 rising

Sellers

23

Top-5 brand share

65%

Top 20: 98%

Top-5 click share

35%

Top 20: 75%

Open market

30%

  • ELLA'S HOMES21%
  • Greenwood Nursery16%
  • The Three Company12%
  • Mixrug8%
  • Pilestone7%
  • Willard & May5%

Demand

Weekly Amazon search volume, last 11 weeks — +161.9% search growth over the last 90 days.
3K2KMay '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26

Top creeping phlox live plants search terms

  • creeping phlox live plants21K/yr
  • phlox plants live perennials11K/yr
  • creeping phlox plants5K/yr
  • phlox plants3K/yr
  • phlox plants live7K/yr
All search terms

Top creeping phlox live plants products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$4998%$99812%$1K16%$2K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about creeping phlox live plants

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth53%

“Healthy plants”

Color13%

“I love the colors”

Quality-Overall7%

“These seem like good quality seeds”

Value For Money5%

“It's a fine value for price point”

Advertised Vs Actual Product2%

“item received as described”

Moist/Dry2%

“keep them moist until they sprout”

Smell2%

“The fragrance fills the room”

Instructions/User Manual/Troubleshooting1%

“I followed the directions 100%”

Durability1%

“They also look like they are viable”

Ease Of Use1%

“easier to handle than alyssum”

What buyers complain about

Plant Growth49%

“Did not grow”

Size-Overall9%

“Tiny bag”

Value For Money7%

“Not worth the cost”

Instructions/User Manual/Troubleshooting6%

“I was hoping for some included instructions as Ive heard these are hard to start”

Advertised Vs Actual Product6%

“False advertising”

Quality-Overall5%

“Poor Quality”

Functionality-Overall2%

“Nothing grew”

Durability2%

“Dead”

Natural Resource Wastage1%

“Waste”

Moist/Dry1%

“The roots were dried out”

Top return reasons

Advertised Vs Actual Product33%
Plant Growth26%
Functionality-Overall9%
Size-Overall7%
Moist/Dry6%
Value For Money5%
Color5%
Defective Material/Parts5%
Quality-Overall1%
Durability1%

Common questions

Is creeping phlox live plants profitable to sell on Amazon United States?
The niche generates $12K/yr across 44 tracked products. 2 of 14 products launched in the last 360 days are still selling. 90-day search growth is +161.9%. Flapen's verdict: Worth a look (68/100).
How competitive is the creeping phlox live plants niche?
22 brands and 23 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 65% of demand.
What do buyers complain about in creeping phlox live plants?
Top complaints mined from reviews: Plant Growth, Size-Overall, Value For Money. The return rate is 0.1%.
What does it cost to enter the creeping phlox live plants niche?
Listings span $6.69–$41.34; the average listing price is $20.80 (sweet spot $15–$100). The average incumbent carries 228 reviews — the moat a new listing must climb.