cornflower
Skip itPrices mostly outside the sweet spot ($4.84–$14.99) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Brand share
Good67%top-5 brand share — brands hold most of the demand
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,996.63avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$9.31avg listing price — sweet spot $15–$100
Growth
Bad-24.1%90-day search growth — must beat 0% to launch
Market size
Bad$39K$39K/yr · 91K searches
Price range
Bad$4.84–$14.99cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, cornflower is a $39K/yr Amazon United States market (91K searches/yr). The top 5 brands hold 67% of demand. Verdict: Skip it — 45/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
cornflower market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- $47K–$56K
- units × avg price
- Conversion rate
- 4.6%
- Avg BSR
- #1,154
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 6.5%
- Avg brand age
- 45 months
- Avg seller age
- 156 days
Competition & brand share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
19 rising
Sellers
21
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
58%
Top 20: 96%
Open market
27%
- HOME GROWN27%
- KVITER14%
- Generic11%
- LattePowder8%
- SunHaven Seeds7%
- Mixrug6%
Demand
Weekly Amazon search volume, last 20 weeks — -24.1% search growth over the last 90 days.Top cornflower search terms
- cornflower24K/yr
- corn flowers19K/yr
- cornflower blue14K/yr
- corn flower10K/yr
- cornflowers11K/yr
- blue cornflower4K/yr
- blue cornflower petals4K/yr
- cornflower petals4K/yr
Top cornflower products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
HOME GROWN Bachelor Button Flower Seeds Tall Mix 700+ Cornflower Heirloom Seeds for Planting - Quick Blooming Non-GMO Pollinator Friendly Easy to Grow Wildflowers USA Grown (Centaurea cyanus)
HOME GROWN$8.054.1★618 rev

KVITER 800 Mix Bachelor Button Seeds (Centaurea cyanus) Cornflower Seed Mix Bachelor Buttons Wild Flowers Seed Packets Blue Cut Flower Seeds for Planting Indoor & Outdoor Garden Containers
KVITER$7.524.0★2,668 rev

3200+ Mix Cornflower Seeds for Planting - Non-GMO Bachelor Button Flower Seeds Garden Outdoor Perennial Plant Seeds
Generic$10.083.5★368 rev

HOME GROWN Bachelor Button Seeds Tall Blue - 6000 Cornflower Stunning Blue Blooms for Wildflower Gardens Non-GMO Flowers & Pollinator-Friendly Spaces Low Maintenance Flower Seeds (Centaurea cyanus)
HOME GROWN$9.844.2★33,625 rev

Pure Blue Cornflower Petals - 100% Natural Centaurea cyanus - Dried Grown in Germany Herbal Cornflower Flowers for Cupcakes Lattes Tea Blends Bath Products Gifts Crafts
LattePowder$9.504.6★1,610 rev
Newest
by launch date
Amazon Basics Womens Scrubs V-Neck Top with Pockets Cornflower Blue Small
Amazon Basics$13.9828 rev

5000 Count Premium Cornflower Seeds Non-GMO Heirloom High Germination Rate Hardy Annual Centaurea Cyanus
BuggyBeds$8.8523 rev

Blue Cornflower Petals 100% Natural Centaurea Cyanus 10g/ 0.35oz Dried Flower Petals for Tea Blends Bath Salts Wedding Confetti Crafts
Kuting$8.886 rev

5000+ Exotic Cornflower Seeds for Planting Dwarf Bachelor Button Seeds for Home Garden Perennial Flowers Outdoor Indoor Garden
Wivolibe$8.5434 rev

KVITER 800 Mix Bachelor Button Seeds (Centaurea cyanus) Cornflower Seed Mix Bachelor Buttons Wild Flowers Seed Packets Blue Cut Flower Seeds for Planting Indoor & Outdoor Garden Containers
KVITER$7.522,668 rev
Trending
90-day click momentum
5000+ Exotic Cornflower Seeds for Planting Dwarf Bachelor Button Seeds for Home Garden Perennial Flowers Outdoor Indoor Garden
Wivolibe$8.543.2★

5000 Count Premium Cornflower Seeds Non-GMO Heirloom High Germination Rate Hardy Annual Centaurea Cyanus
BuggyBeds$8.853.2★

Amazon Basics Womens Scrubs V-Neck Top with Pockets Cornflower Blue Small
Amazon Basics$13.984.7★

Herbs Botanica Blue Cornflower Petal Dried 100% Natural Edible Dried Flowers for Tea Baking Cooking Decorations & Herbal Blends Loose-Leaf Blue Flower Petals 3.5 oz
Herbs Botanica$9.843.9★

Blue Cornflower Petals 100% Natural Centaurea Cyanus 10g/ 0.35oz Dried Flower Petals for Tea Blends Bath Salts Wedding Confetti Crafts
Kuting$8.884.6★
What buyers say about cornflower
What buyers praise and complain about, mined from review topics.What buyers love
“Good growth”
“I think this is the most gorgeous color blue”
“Totally worth the price”
“Excellent quality, easy to handle”
“As advertised”
“easy to read”
“As per instructions”
“light aroma”
“Drought Tolerant”
“their cute size”
What buyers complain about
“Did not germinate”
“BIG”
“it wasnt worth the price”
“Deceptive advertising”
“There are no directions”
“Nothing ever came up”
“Poor quality seeds”
“They are very dull in color”
“Wasted effort”
“Died”
Top return reasons
Common questions
- Is cornflower profitable to sell on Amazon United States?
- The niche generates $39K/yr across 24 tracked products. 3 of 12 products launched in the last 360 days are still selling. 90-day search growth is -24.1%. Flapen's verdict: Skip it (45/100).
- How competitive is the cornflower niche?
- 19 brands and 21 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 67% of demand.
- What do buyers complain about in cornflower?
- Top complaints mined from reviews: Plant Growth, Size-Overall, Value For Money. The return rate is 0.3%.
- What does it cost to enter the cornflower niche?
- Listings span $4.84–$14.99; the average listing price is $9.31 (sweet spot $15–$100). The average incumbent carries 1,997 reviews — the moat a new listing must climb.