cooking wood
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible$39.61avg listing price — sweet spot $15–$100
Price range
Great$10.62–$123.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good567.97avg incumbent reviews — the moat a new listing must climb
Growth
Good+52.0%90-day search growth — must beat 0% to launch
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Market size
Bad$45K$45K/yr · 31K searches
According to Flapen's Amazon United States niche tracking, cooking wood is a $45K/yr Amazon United States market (31K searches/yr). The top 5 brands hold 83% of demand. Verdict: Worth a look — 58/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
cooking wood market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $30K–$40K
- units × avg price
- Conversion rate
- 3.6%
- Avg BSR
- #1,942
- Page quality
- 0%
- Prime
- 71%
- Sponsored
- 82%
- Out of stock
- 5.2%
- Avg brand age
- 44 months
- Avg seller age
- 187 days
Competition & brand share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.Brands
15 flat
Sellers
21
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
50%
Top 20: 87%
Open market
14%
- Old Potters40%
- Firewood Central20%
- FiveOaks Firewood16%
- Smoak Firewood4%
- Tiny Timbers3%
- Cattleack Smok'in Tinder3%
- Open — no brand owns it (9 brands, 14%)
Top cooking wood search terms
- cooking wood10K/yr
- wood splits for smoker4K/yr
- wood logs for smokers3K/yr
- bulk smoking wood4K/yr
- smoking wood logs4K/yr
- smoking wood splits3K/yr
- smoker wood logs3K/yr
Top cooking wood products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Old Potters Kiln Dried Firewood - Oak 1100 Cu. in 16-18 Logs ~ 8 x 2.5 Logs. Cooking Wood for Grilling Smoking and Firepits Oak.
Old Potters$32.134.3★461 rev

Old Potters Kiln Dried Firewood - Hickory 1100 Cu. in 16-18 Logs ~ 8 x 2.5 Logs. Cooking Wood for Grilling Smoking and Firepits Hickory.
Old Potters$32.964.5★359 rev

Firewood Central Kiln-Dried PA Hickory 8 Splits (Approx 39.5 lb) Bold Smoking Wood for Pizza Ovens BBQ & Fire Pits Easy Light Low Smoke USA Sourced
Firewood Central$37.984.4★51 rev

Old Potters Kiln Dried Pizza Oven Cooking Logs Approx 12 lbs Wood Logs for Pizza Ovens Grills and Smokers Solo Stove Mesa XL Oak~ 6 Inch Mini Log Product of USA (790 Cubic Inches)
Old Potters$34.674.5★690 rev

FiveOaks Firewood Oak Mini Split 8 Cooking Grilling Smoking Wood 1 248 cu. in. Brown
FiveOaks Firewood$52.914.0★88 rev
Newest
by launch date
Firewood Central Kiln-Dried PA Hickory 8 Splits (Approx 39.5 lb) Bold Smoking Wood for Pizza Ovens BBQ & Fire Pits Easy Light Low Smoke USA Sourced
Firewood Central$37.9851 rev

Firewood Central Kiln-Dried PA Hickory 16 Splits (Approx. 38 lb) Long Burn Smoking Wood for Cooking Grills & Fire Pits Easy Light Low Smoke USA-Sourced
Firewood Central$34.30148 rev

Firewood Central Kiln-Dried PA Cherry 16 Splits (Approx. 38 lb) Sweet Smoking Wood for Cooking Grilling Wood-Fired Ovens & Campfires Easy Light Low Smoke USA-Sourced
Firewood Central$34.52148 rev

Firewood Central Kiln-Dried PA Cherry 8 Splits (Approx 39.5 lb) Sweet Smoking Woodfor Pizza Ovens Grilling Smoking BBQ Stoves & Fire Pits Sweet Fruity Flavor USA-Sourced
Firewood Central$37.7251 rev

15 Apple & Cherry Firewood Logs with Fire Starters Set - Kiln-Dried Firewood for Fire Pit Seasoned Wood for Fireplace Campfire & Pizza Oven - Split Wood for Solo Stove - 1200 cu. in. 15-20lb
Woodover$33.5269 rev
Trending
90-day click momentum
15 Apple & Cherry Firewood Logs with Fire Starters Set - Kiln-Dried Firewood for Fire Pit Seasoned Wood for Fireplace Campfire & Pizza Oven - Split Wood for Solo Stove - 1200 cu. in. 15-20lb
Woodover$33.524.1★

Firewood Central Kiln-Dried PA Hickory 8 Splits (Approx 39.5 lb) Bold Smoking Wood for Pizza Ovens BBQ & Fire Pits Easy Light Low Smoke USA Sourced
Firewood Central$37.984.4★

Kiln Dried Pizza Oven Wood 5-6 Inch Oak Logs 12-14 lbs Mini Split Firewood with 10 Natural Fire Starters Cooking Wood for BBQ Grilling Smoking and Outdoor Pizza Ovens
Goppli$32.624.3★

10lb Fatwood Fire Starter Sticks | 100% Natural Fire Starters for Campfires Firepit Fireplaces BBQ Wood Stoves | Easy Ignition w/Just 2 Sticks | Camping Essentials by Billy Buckskin (10lb Box)
BILLY BUCKSKIN HOME & BEAUTY$33.284.7★

Firewood Central Kiln-Dried PA Hickory 16 Splits (Approx. 38 lb) Long Burn Smoking Wood for Cooking Grills & Fire Pits Easy Light Low Smoke USA-Sourced
Firewood Central$34.304.1★
Common questions
- Is cooking wood profitable to sell on Amazon United States?
- The niche generates $45K/yr across 34 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +52.0%. Flapen's verdict: Worth a look (58/100).
- How competitive is the cooking wood niche?
- 15 brands and 21 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 83% of demand.
- What does it cost to enter the cooking wood niche?
- Listings span $10.62–$123.08; the average listing price is $39.61 (sweet spot $15–$100). The average incumbent carries 568 reviews — the moat a new listing must climb.