Coleman Pool

Shoppers searched for this 517K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +206.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.4M a year.

Searches, last 12 months

517K

Growth, 90 days vs prior 90

+206.6%

Conversion, latest week

0.7%

Market size, estimated

$2.4Ma year

Peak month

June22.5× the quietest month

Top search term

bestway steel pro max pool81K searches a year

Listings sell for $662.95 on average, from $13.93 to $2546.08. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $662.95 that is $0 to $66K a year per listing.

Average price

$662.95above the $15 to $100 sweet spot

Price range

$13.93–$2546.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$66K

Returns

0.7%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 23% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #25 within Swimming Pools. It carries 3,457 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

23%

Out of stock, average day

0.2%

Average rank

#25in Swimming Pools

Average rating

4.11 starsAmazon United States average 4.42 stars

Average reviews

3,457per listing

Listings tracked

62

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

30 months