Coco Soil
FailDemand is soft, at -24.3% this quarter, so Coco Soil is a Fail.
- Flapen Score
- 41 / 100Ranks 7,889 of 8,839 Patio, Lawn & Garden niches · −15 vs the category median of 5641
- Market size
- $88K/yr60K searches / yr
- 90-day growth
- -24.3%search demand this quarter
- Competition
- 73%top-5 click share · 8 brands · 14 sellers
Flapen Score
Coco Soil against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Coco Soil is stronger. Inside it, weaker.
Market
The Coco Soil market on Amazon at a glance
Shoppers on Amazon United States searched for Coco Soil 60K times last year and spent an estimated $88K. The top 5 brands take 93% of clicks. Demand peaks in Feb. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 4.9% of those searches ended in a purchase.
Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -24.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.
- Searches, last 12 months
- 60K
- Growth, 90 days vs prior 90
- -24.3%
- Conversion, latest week
- 4.9%
- Market size, estimated
- $88Ka year
- Peak month
- February1.6× the quietest month
- Top search term
- coco loco21K searches a year
02 · Price
A sale here is worth $30.31.
Listings sell for $30.31 on average, from $6.50 to $78.13. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $30.31 that is $8K to $15K a year per listing.
- Average price
- $30.31inside the $15 to $100 sweet spot
- Price range
- $6.50–$78.13
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $8K–$15K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 46% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #241 within Soils, Mulches & Planting Media. It carries 1,602 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 46%
- Out of stock, average day
- 5.5%
- Average rank
- #241in Soils, Mulches & Planting Media
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 1,602per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Coco Soil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.
Brands
8 rising
Sellers
14
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
4%
- Brand 178%
- Brand 25%
- Brand 34%
- Brand 43%
- Brand 53%
- Brand 63%
- Open — no brand owns it (2 brands, 4%)
Demand
Coco Soil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 1.6×
Search terms
Top Coco Soil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- coco loco21K/yr
- coco soil14K/yr
- fox farm coco loco6K/yr
- cocoloco3K/yr
- coco loco soil4K/yr
- coco soil for cannabis2K/yr
- coco growing medium2K/yr
- coco loco soil potting mix8K/yr
- mo koko1K/yr
Reviews and returns
What reviews say buyers love and hate about Coco Soil
We read the reviews and the return reasons for every product selling here.
“Bad quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Coco Soil questions
Answered from the same tracked data.









