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Coca Cola Cooler

Fail

Buyers convert on only 0.6% of searches, so Coca Cola Cooler is a Fail.

Flapen Score
44
44 / 100
Ranks 7,439 of 8,839 Patio, Lawn & Garden niches · −12 vs the category median of 56
Market size
$40K/yr51K searches / yr
90-day growth
+133.5%search demand this quarter
Competition
69%top-5 click share · 8 brands · 29 sellers

Flapen Score

Coca Cola Cooler against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Coca Cola Cooler is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coca Cola Cooler market on Amazon at a glance

Shoppers on Amazon United States searched for Coca Cola Cooler 51K times last year and spent an estimated $40K. The top 5 brands take 94% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +133.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
+133.5%
Conversion, latest week
0.6%
Market size, estimated
$40Ka year
Peak month
December3.4× the quietest month
Top search term
coca cola cooler24K searches a year

02 · Price

A sale here is worth $138.43.

Listings sell for $138.43 on average, from $15.54 to $257.51. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $138.43 that is $0 to $14K a year per listing.

Average price
$138.43above the $15 to $100 sweet spot
Price range
$15.54–$257.51
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$14K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 56% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #347 within Outdoor Kitchen Appliances & Storage. It carries 981 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
56%
Out of stock, average day
9.8%
Average rank
#347in Outdoor Kitchen Appliances & Storage
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
981per listing
Listings tracked
18

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Coca Cola Cooler products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

29

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

4%

  • Brand 170%
  • Brand 212%
  • Brand 34%
  • Brand 44%
  • Brand 54%
  • Brand 62%
  • Open — no brand owns it (2 brands, 4%)

Demand

Coca Cola Cooler search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.4×

Search terms

Top Coca Cola Cooler search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • coca cola cooler24K/yr
  • coca cola cooler on wheels9K/yr
  • coke cooler10K/yr
  • coke cooler on wheels4K/yr
  • coca cola ice chest4K/yr

Reviews and returns

What reviews say buyers love and hate about Coca Cola Cooler

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Assembly/Installation”
27%of negative reviews mention “Durability”
1.7%of orders come back
“it stop running after a month of use”
A buyer, on “Durability”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Coca Cola Cooler questions

Answered from the same tracked data.