Clorox Pool
MaybeSearch demand grew +393.2% this quarter. But the top 5 brands take 100% of clicks, so Clorox Pool is a Maybe.
- Flapen Score
- 63 / 100Top 22% of 8,839 Patio, Lawn & Garden niches · +7 vs the category median of 5663
- Market size
- $411K/yr112K searches / yr
- 90-day growth
- +393.2%search demand this quarter
- Competition
- 52%top-5 click share · 1 brands · 105 sellers
Flapen Score
Clorox Pool against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Clorox Pool is stronger. Inside it, weaker.
Market
The Clorox Pool market on Amazon at a glance
Shoppers on Amazon United States searched for Clorox Pool 112K times last year and spent an estimated $411K. One brand takes every click. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 12.5% of those searches ended in a purchase.
Shoppers searched for this 112K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.5% of those searches ended in a purchase. Searches in the last 90 days moved +393.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $411K a year.
- Searches, last 12 months
- 112K
- Growth, 90 days vs prior 90
- +393.2%
- Conversion, latest week
- 12.5%
- Market size, estimated
- $411Ka year
- Top search term
- clorox pool46K searches a year
02 · Price
A sale here is worth $29.39.
Listings sell for $29.39 on average, from $8.88 to $114.83. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $29.39 that is $15K to $22K a year per listing.
- Average price
- $29.39inside the $15 to $100 sweet spot
- Price range
- $8.88–$114.83
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $15K–$22K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #9 within Cleaning Tools & Chemicals. It carries 9,096 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #9in Cleaning Tools & Chemicals
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 9,096per listing
- Listings tracked
- 21
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Clorox Pool products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Clorox Pool&Spa Swimming Pool Algaecide and Clarifier Prevents and Treats Pool Algae Clears Water 128 Fl Oz (Pack of 1)
- Price
- $14.88
- Rating
- 4.5/5
- Reviews
- 15,560
- Age
- 9y ago

Clorox Pool&Spa Swimming Pool Super Water Clarifier Creates Crystal Clear Pool Water 1 Quart (Pack of 1)
- Price
- $9.98
- Rating
- 4.6/5
- Reviews
- 12,277
- Age
- 11y ago

Clorox Pool&Spa XTRABLUE 3 Chlorinating Tablets Individually Wrapped Kills Bacteria & Stops Algae (5 LB)
- Price
- $40.78
- Rating
- 4.5/5
- Reviews
- 38,524
- Age
- 11y ago

Clorox Pool&Spa Shock XTRABLUE Plus Kills Bacteria & Algae in Swimming Pools Swim-Ready in 15 Minutes (12-Pack) Granular
- Price
- $58.62
- Rating
- 4.8/5
- Reviews
- 4,776
- Age
- 3y ago

Clorox Pool&Spa Swimming Pool Chlorine Stabilizer Helps Chlorine Last Longer Saltwater Pool Compatible 4LB (Pack of 1)
- Price
- $19.93
- Rating
- 4.7/5
- Reviews
- 9,636
- Age
- 6y ago
Trending
estimated 90-day click momentum
Clorox Pool&Spa Shock Clear for Crystal Clear Swimming Pool Water Swim-ready in 15 minutes Suitable for vinyl pools (6-Pack)
- Price
- $29.30
- Rating
- 4.7/5
- Reviews
- 1,860
- Age
- 2y ago

Clorox Pool&Spa Swimming Pool Chlorine Stabilizer Helps Chlorine Last Longer Saltwater Pool Compatible 4LB (Pack of 1)
- Price
- $19.93
- Rating
- 4.7/5
- Reviews
- 9,636
- Age
- 6y ago

Clorox Pool&Spa Shock XTRABLUE Plus Kills Bacteria & Algae in Swimming Pools Swim-Ready in 15 Minutes (12-Pack) Granular
- Price
- $58.62
- Rating
- 4.8/5
- Reviews
- 4,776
- Age
- 3y ago

Clorox Pool&Spa Shock Clear for Crystal Clear Swimming Pool Water Swim-ready in 15 minutes Suitable for vinyl pools (12-Pack)
- Price
- $50.81
- Rating
- 4.7/5
- Reviews
- 1,860
- Age
- 2y ago

Clorox Pool&Spa Swimming Pool Calcium Hardness Increaser Prevents Corrosion Etching and Staining 4LB (Pack of 1)
- Price
- $11.63
- Rating
- 4.7/5
- Reviews
- 5,057
- Age
- 6y ago
Newest
by launch date
Clorox Pool&Spa Shock Clear for Crystal Clear Swimming Pool Water Swim-ready in 15 minutes Suitable for vinyl pools (6-Pack)
- Price
- $29.30
- Rating
- 4.7/5
- Reviews
- 1,860
- Age
- 2y ago

Clorox Pool&Spa Shock Clear for Crystal Clear Swimming Pool Water Swim-ready in 15 minutes Suitable for vinyl pools (12-Pack)
- Price
- $50.81
- Rating
- 4.7/5
- Reviews
- 1,860
- Age
- 2y ago

Clorox Pool&Spa Spa Water All-in-One Sanitizer & Shock Destroys Contaminants Clears Cloudy Water 2LB (Pack of 1)
- Price
- $23.70
- Rating
- 4.8/5
- Reviews
- 1,255
- Age
- 2y ago

Clorox Pool&Spa Shock XTRABLUE Plus Kills Bacteria & Algae in Swimming Pools Swim-Ready in 15 Minutes (12-Pack) Granular
- Price
- $58.62
- Rating
- 4.8/5
- Reviews
- 4,776
- Age
- 3y ago

Clorox Pool&Spa Shock XTRABLUE Plus Kills Bacteria & Algae in Swimming Pools Swim-Ready in 15 Minutes (6-Pack)
- Price
- $33.34
- Rating
- 4.8/5
- Reviews
- 4,776
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
1 falling
Sellers
105
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
52%
Top 20: 99%
Open market
0%
- CLOROX Pool&Spa100%
- Open — no brand owns it (0%)
Demand
Clorox Pool search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 21.2× · 10 of 12 months tracked
Search terms
Top Clorox Pool search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- clorox pool46K/yr
- clorox pool chemicals34K/yr
- pool clorox11K/yr
- clorox para piscina9K/yr
- clorox for pool8K/yr
- clorox pool and spa4K/yr
Reviews and returns
What reviews say buyers love and hate about Clorox Pool
We read the reviews and the return reasons for every product selling here.
“Stopped working”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Clorox Pool questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









