Is cloning kit profitable to sell on Amazon United States?

The niche generates $94K/yr across 14 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is +18.3%. Flapen's verdict: Worth a look (51/100).

How competitive is the cloning kit niche?

9 brands and 61 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 91% of demand.

What do buyers complain about in cloning kit?

Top complaints mined from reviews: Plant Growth, Functionality-Overall, Value For Money. The return rate is 0.4%.

When does demand for cloning kit peak?

Demand peaks in Aug; the busiest month runs 1.6× the quietest.

What does it cost to enter the cloning kit niche?

Listings span $6.23–$50.48; the average listing price is $19.64 (sweet spot $15–$100). The average incumbent carries 3,815 reviews — the moat a new listing must climb.

cloning kit

Worth a look

Shows low returns (0.4%), but a small market ($94K/yr) keeps it on the watch list.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Incredible12.1%

search→purchase rate — share of searches ending in a sale

Avg price

Great$19.64

avg listing price — sweet spot $15–$100

Price range

Great$6.23–$50.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+18.3%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay3,815.43

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad91%

top-5 brand share — brand-locked demand

Market size

Bad$94K

$94K/yr · 39K searches

According to Flapen's Amazon United States niche tracking, cloning kit is a $94K/yr Amazon United States market (39K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Aug. Verdict: Worth a look — 51/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

cloning kit market data

Units sold / yr: 4K–5K; avg 250–500/product
Revenue / yr: $79K–$98K; units × avg price
Conversion rate: 12.1%
Avg BSR: #535
Page quality: 0%
Prime: 100%
Sponsored: 50%
Out of stock: 0.0%
Avg brand age: 81 months
Avg seller age: 164 days

Competition & brand share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

Clonex59%
Bonide12%
HOUSEPLANT RESOURCE CENTER8%
Southside Plants7%
Hormex4%
WJunHua4%
Open — no brand owns it (3 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +18.3% search growth over the last 90 days.

Peak months: Aug · busiest ÷ quietest = 1.6×

Open Trend

Top cloning kit search terms

clonex solution13K/yr +13.3%11.8% conv.
liquid rooting hormone10K/yr +27.2%6.7% conv.
liquid rooting hormone for cuttings7K/yr +34.1%7.9% conv.
rooting hormone liquid5K/yr +0.4%5.7% conv.
clonex rooting solution4K/yr +13.6%11.9% conv.

All search terms

Top cloning kit products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Clonex Clone Solution Professional-Grade Nutrient Formula for Seedlings Cuttings and General Use. Feeds Young Plants Helps Promote Growth & Rapid Root Development - 1 Quart

Clonex$22.674.7★6,708 rev

Bonide Garden Rich Root & Grow Root Stimulator & Plant Starter 32 oz Concentrate 4-10-3 Fertilizer for Transplanting

Bonide$10.664.4★3,345 rev

Clonex Clone Solution Professional-Grade Nutrient Formula for Seedlings Cuttings and General Use. Feeds Young Plants Helps Promote Growth & Rapid Root Development - 1 Quart

Clonex$23.174.7★383 rev

Houseplant Prop Drops Rooting Hormone for Cuttings & Propagation Promoter | Root Growth Hormone & Root Stimulator | Supports Faster Root Development in Water & Soil Propagation | 8 oz

HOUSEPLANT RESOURCE CENTER$22.904.4★1,391 rev

Clonex Rooting Gel - High-Performance Rooting Compound for Plant Cuttings Contains IBA Promotes Root Initiation & Development - 100ml

Clonex$17.944.6★21,668 rev

Newest

by launch date

Root Drops - Liquid Rooting Hormone for Cuttings- Fast Growth Propagation Drops | Less Shock in Water/Soil/LECA/Moss | Fits Pothos Monstera Philodendron & All Houseplants (4 oz) (1)

Montorchid$17.0243 rev

4mo ago

Rooting Elixir Prop Drops Extra-Strength Liquid Hormone for Cuttings & Plant Propagation IBA Root Stimulator with Vitamins Transplant Shock - Houseplants Monstera Philodendron Fiddle Pothos

Gloom & Bloom LLC$19.7748 rev

5mo ago

Liquid Rooting Hormone for Cuttings Supports Fast Root Growth in Water Soil & LECA | Plant Propagation Solution for Houseplants (4.06 oz)

Racgrul$19.02163 rev

8mo ago

Root Drops Liquid IBA Rooting Hormone for Cuttings Rooting Vitamins Propagation Drops for Faster Roots &Less Shock Works in Water Soil LECA for All Indoor Houseplants Like Pothos Monstera Philodendron

WJunHua$16.61156 rev

9mo ago

Root Drops - Liquid Rooting Hormone for Cuttings | Fast Propagation Drops Stronger Roots Less Shock | Works in Water Soil Leca Moss| For all Indoor Houseplants like Pothos Monstera Philodendron

Southside Plants$22.85753 rev

1y ago

What buyers say about cloning kit

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth42%

“Rapid growth”

Ease Of Use11%

“Easy and Convenient”

Quality-Overall10%

“this is a great product to have on hand”

Value For Money9%

“worth every penny”

Advertised Vs Actual Product8%

“exactly as advertised”

Cutting/Trimming3%

“Likes the ease of use for propagating cuttings and easing transplants”

Size-Overall3%

“bottle size is great as well it doesnt take much”

Instructions/User Manual/Troubleshooting3%

“The instructions are straightforward”

Strength2%

“I was seeing strong roots already”

Durability1%

“Great effectiveness, good durability”

What buyers complain about

Plant Growth23%

“I am not seeing any real changes in growth of roots”

Functionality-Overall20%

“doesn't seem to work good”

Value For Money8%

“didnt want to buy an expensive one”

Size-Overall5%

“Size is deceiving”

Leak-Proof4%

“Product leaks out if it on its side for a moment too long”

Cutting/Trimming4%

“killed every cutting that I had”

Quality-Overall3%

“No quality control”

Smell3%

“it doesnt smell like its sealed”

Color3%

“It does make the water look a little brown”

Advertised Vs Actual Product3%

“Apearce deceiving”

Top return reasons

Functionality-Overall26%

Leak-Proof22%

Advertised Vs Actual Product12%

Value For Money10%

Plant Growth7%

Size-Overall4%

Product Condition3%

Defective Material/Parts3%

Cutting/Trimming2%

Color2%

Common questions

Is cloning kit profitable to sell on Amazon United States?: The niche generates $94K/yr across 14 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is +18.3%. Flapen's verdict: Worth a look (51/100).
How competitive is the cloning kit niche?: 9 brands and 61 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in cloning kit?: Top complaints mined from reviews: Plant Growth, Functionality-Overall, Value For Money. The return rate is 0.4%.
When does demand for cloning kit peak?: Demand peaks in Aug; the busiest month runs 1.6× the quietest.
What does it cost to enter the cloning kit niche?: Listings span $6.23–$50.48; the average listing price is $19.64 (sweet spot $15–$100). The average incumbent carries 3,815 reviews — the moat a new listing must climb.