chlorine for pools above ground
Worth a lookShows demand growing +249.4% this quarter, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Growth
Incredible+249.4%90-day search growth — must beat 0% to launch
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Great$55.09avg listing price — sweet spot $15–$100
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Price range
Good$5.97–$149.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$287K$287K/yr · 65K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad14,007.92avg incumbent reviews — the moat a new listing must climb
Competition
Bad78%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, chlorine for pools above ground is a $287K/yr Amazon United States market (65K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 54/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
chlorine for pools above ground market data
- Units sold / yr
- 4K–5K
- avg 250–500/product
- Revenue / yr
- $220K–$275K
- units × avg price
- Conversion rate
- 8.0%
- Avg BSR
- #24
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 92%
- Out of stock
- 0.0%
- Avg brand age
- 69 months
- Avg seller age
- 148 days
Competition & brand share
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
76
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
0%
- CLOROX Pool&Spa88%
- HTH9%
- Arm & Hammer3%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 94 weeks — +249.4% search growth over the last 90 days.Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 33.6×
Top chlorine for pools above ground search terms
- clorox chlorine tablets9K/yr
- pool supplies chemicals12K/yr
- clorox chlorine tablets 3 inch12K/yr
- pool cleaner tablets5K/yr
- clorox xtra blue 3 inch chlorine tablets for pool5K/yr
- clearance pool chemicals5K/yr
- clorox chlorine3K/yr
- clorox pool chlorine tablets3K/yr
- clorox pool chlorine2K/yr
- clorox xtra blue2K/yr
Top chlorine for pools above ground products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Clorox Pool&Spa XTRABLUE 3 Chlorinating Tablets Individually Wrapped Kills Bacteria & Stops Algae (5 LB)
CLOROX Pool&Spa$40.784.5★38,524 rev
Clorox Pool&Spa XTRABLUE 3 Chlorinating Tablets Individually Wrapped Kills Bacteria & Stops Algae (35 LB)
CLOROX Pool&Spa$145.984.5★38,524 rev
Clorox Pool&Spa XtraBlue 3 Swimming Pool Chlorinating Tablets Kills Bacteria & Stops Algae (25 LB)
CLOROX Pool&Spa$114.834.5★38,524 rev
Clorox Pool&Spa XtraBlue 1 Swimming Pool Chlorinating Tablets Kills Bacteria & Stops Algae Perfect for Small Pools (5 LB)
CLOROX Pool&Spa$48.784.5★3,655 rev
HTH 42049 Pool Care 1 Chlorine Tabs Swimming Pool Sanitizer with Added Clarifier - Eliminates Bacteria & Algae Makes Water Clean & Crystal Clear Sanitizes & Protects - Slow Dissolving 1.5 lbs
HTH$15.304.7★11,942 rev
Newest
by launch date
ARM & Hammer Clear Balance pH Maintenance Tablets 24 Count
Arm & Hammer$31.892,508 rev
HTH 42052W Pool Care 3 Chlorine Tabs Advanced Individually Wrapped Tablets - Swimming Pool Sanitizer with Clarifier & Algaecide Destroys Bacteria & Algae Delivers Clear Water All Season 5 lbs
HTH$38.395,030 rev
Clorox Pool&Spa Shock XTRABLUE Plus Kills Bacteria & Algae in Swimming Pools Swim-Ready in 15 Minutes (12-Pack) Granular
CLOROX Pool&Spa$58.624,776 rev
HTH 42049 Pool Care 1 Chlorine Tabs Swimming Pool Sanitizer with Added Clarifier - Eliminates Bacteria & Algae Makes Water Clean & Crystal Clear Sanitizes & Protects - Slow Dissolving 1.5 lbs
HTH$15.3011,942 rev
HTH 42051 Swimming Pool Care 3 Chlorine Tabs Advanced Swimming Pool Chlorinating Sanitizer 8oz
HTH$5.973,021 rev
Trending
90-day click momentumHTH 42049 Pool Care 1 Chlorine Tabs Swimming Pool Sanitizer with Added Clarifier - Eliminates Bacteria & Algae Makes Water Clean & Crystal Clear Sanitizes & Protects - Slow Dissolving 1.5 lbs
HTH$15.304.7★
Clorox Pool&Spa Swimming Pool Super Water Clarifier Creates Crystal Clear Pool Water 1 Quart (Pack of 1)
CLOROX Pool&Spa$9.984.6★
Clorox Pool&Spa Shock XTRABLUE Plus Kills Bacteria & Algae in Swimming Pools Swim-Ready in 15 Minutes (12-Pack) Granular
CLOROX Pool&Spa$58.624.8★
Clorox Pool&Spa XTRABLUE 3 Chlorinating Tablets Individually Wrapped Kills Bacteria & Stops Algae (5 LB)
CLOROX Pool&Spa$40.784.5★
Clorox Pool&Spa XtraBlue 3 Swimming Pool Chlorinating Tablets Kills Bacteria & Stops Algae (25 LB)
CLOROX Pool&Spa$114.834.5★
What buyers say about chlorine for pools above ground
What buyers praise and complain about, mined from review topics.What buyers love
“Satisfactory performance”
“Great value”
“Performed as advertised”
“Easy to use”
“Easy clean”
“did not have any water issues”
“this restored my pool to blue and clear again”
“These work wonders they resolve quickly need to put with a chlorine tab too”
“perfect size”
“it was very durable”
What buyers complain about
“Stopped working”
“Not worth the money i paid”
“Cheap made”
“Dissolved too quickly”
“it has no odor”
“why is it so hard to open”
“Toxic fumes coming from the shipping box due to pucks not being wrapped inside the container”
“break off”
“the one I received is white”
“Not as stated”
Top return reasons
Common questions
- Is chlorine for pools above ground profitable to sell on Amazon United States?
- The niche generates $287K/yr across 13 tracked products. 90-day search growth is +249.4%. Flapen's verdict: Worth a look (54/100).
- How competitive is the chlorine for pools above ground niche?
- 3 brands and 76 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in chlorine for pools above ground?
- Top complaints mined from reviews: Functionality-Overall, Value For Money, Quality-Overall. The return rate is 0.2%.
- When does demand for chlorine for pools above ground peak?
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 33.6× the quietest.
- What does it cost to enter the chlorine for pools above ground niche?
- Listings span $5.97–$149.61; the average listing price is $55.09 (sweet spot $15–$100). The average incumbent carries 14,008 reviews — the moat a new listing must climb.