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Chlor Brite

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 100% of clicks, so Chlor Brite is a Maybe.

Flapen Score
51
51 / 100
Ranks 5,822 of 8,839 Patio, Lawn & Garden niches · −5 vs the category median of 56
Market size
$72K/yr31K searches / yr
90-day growth
+123.2%search demand this quarter
Competition
60%top-5 click share · 1 brands · 5 sellers

Flapen Score

Chlor Brite against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Chlor Brite is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chlor Brite market on Amazon at a glance

Shoppers on Amazon United States searched for Chlor Brite 31K times last year and spent an estimated $72K. One brand takes every click. Demand peaks in May–Jun–Jul. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 3.2% of those searches ended in a purchase.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +123.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
+123.2%
Conversion, latest week
3.2%
Market size, estimated
$72Ka year
Peak month
June5.6× the quietest month
Top search term
leslies pool supply12K searches a year

02 · Price

A sale here is worth $73.20.

Listings sell for $73.20 on average, from $20.41 to $269.29. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $73.20 that is $0 to $7K a year per listing.

Average price
$73.20inside the $15 to $100 sweet spot
Price range
$20.41–$269.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 0% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #244 within Cleaning Tools & Chemicals. It carries 197 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
0%
Out of stock, average day
0.0%
Average rank
#244in Cleaning Tools & Chemicals
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
197per listing
Listings tracked
21

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
67 months

Products

Top Chlor Brite products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

1 falling

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

60%

Top 20: 99%

Open market

0%

  • Brand 1100%

Demand

Chlor Brite search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 5.6×

Search terms

Top Chlor Brite search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • leslies pool supply12K/yr
  • leslies pool supplies7K/yr
  • leslie pool supplies4K/yr
  • leslies pool3K/yr
  • leslie pool supply3K/yr
  • leslies3K/yr

Reviews and returns

What reviews say buyers love and hate about Chlor Brite

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Advertised Vs Actual Product”
<0.1%of orders come back, a rate Amazon rounds to zero
“Misleading Advertisement”
A buyer, on “Advertised Vs Actual Product”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Chlor Brite questions

Answered from the same tracked data.