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Chicken Purse

Maybe

The average product has only 273 reviews. But shoppers spend an estimated $88K a year here, so Chicken Purse is a Maybe.

Flapen Score
52
52 / 100
Ranks 5,497 of 8,839 Patio, Lawn & Garden niches · −4 vs the category median of 56
Market size
$88K/yr140K searches / yr
90-day growth
-1.6%search demand this quarter
Competition
52%top-5 click share · 20 brands · 38 sellers

Flapen Score

Chicken Purse against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Chicken Purse is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chicken Purse market on Amazon at a glance

Shoppers on Amazon United States searched for Chicken Purse 140K times last year and spent an estimated $88K. The top 5 brands take 59% of clicks. Demand peaks in Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months
140K
Growth, 90 days vs prior 90
-1.6%
Conversion, latest week
3.5%
Market size, estimated
$88Ka year
Peak month
December1.8× the quietest month
Top search term
chicken purse81K searches a year

02 · Price

A sale here is worth $18.07.

Listings sell for $18.07 on average, from $9.17 to $40.97. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $18.07 that is $2K to $5K a year per listing.

Average price
$18.07inside the $15 to $100 sweet spot
Price range
$9.17–$40.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #1,531 within Farm & Ranch. It carries 273 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
88%
Out of stock, average day
4.4%
Average rank
#1,531in Farm & Ranch
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
273per listing
Listings tracked
25

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Chicken Purse products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

38

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

52%

Top 20: 95%

Open market

36%

  • Brand 121%
  • Brand 212%
  • Brand 311%
  • Brand 410%
  • Brand 56%
  • Brand 65%

Demand

Chicken Purse search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KPrime Day '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Chicken Purse search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chicken purse81K/yr
  • chicken bag41K/yr
  • chicken purses for women13K/yr
  • rubber chicken purse6K/yr

Reviews and returns

What reviews say buyers love and hate about Chicken Purse

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Size-Overall”
2.0%of orders come back
“.but Waaay Smaller Than I Expected”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Chicken Purse questions

Answered from the same tracked data.