Charcoal Lighter

Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +48.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months

79K

Growth, 90 days vs prior 90

+48.9%

Conversion, latest week

4.1%

Market size, estimated

$96Ka year

Peak month

November2.1× the quietest month

Top search term

charcoal lighter43K searches a year

Listings sell for $29.48 on average, from $5.71 to $159.06. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $29.48 that is $3K to $7K a year per listing.

Average price

$29.48inside the $15 to $100 sweet spot

Price range

$5.71–$159.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

1.0%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #221 within Fuel & Firestarters. It carries 5,552 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

95%

Out of stock, average day

1.8%

Average rank

#221in Fuel & Firestarters

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

5,552per listing

Listings tracked

22

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months