Is charbroil griddle insert profitable to sell on Amazon United States?

The niche generates $65K/yr across 15 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +323.6%. Flapen's verdict: Skip it (45/100).

How competitive is the charbroil griddle insert niche?

8 brands and 48 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 86% of demand.

What do buyers complain about in charbroil griddle insert?

Top complaints mined from reviews: Weight Heavy, Size-Overall, Rusts/Corrodes. The return rate is 4.3%.

What does it cost to enter the charbroil griddle insert niche?

Listings span $28.36–$158.48; the average listing price is $74.60 (sweet spot $15–$100). The average incumbent carries 1,940 reviews — the moat a new listing must climb.

charbroil griddle insert

Skip it

A small market ($65K/yr) — this niche doesn't clear our bar today.

Growth

Incredible+323.6%

90-day search growth — must beat 0% to launch

Avg price

Great$74.60

avg listing price — sweet spot $15–$100

Price range

Good$28.36–$158.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,940.07

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.3%

return rate — above 5% kills the launch gate

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad$65K

$65K/yr · 40K searches

Signals Trending High Price

According to Flapen's Amazon United States niche tracking, charbroil griddle insert is a $65K/yr Amazon United States market (40K searches/yr). The top 5 brands hold 86% of demand. Verdict: Skip it — 45/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

charbroil griddle insert market data

Units sold / yr: 250–500; avg 0–100/product
Revenue / yr: $19K–$37K; units × avg price
Conversion rate: 2.2%
Avg BSR: #244
Page quality: 0%
Prime: 100%
Sponsored: 93%
Out of stock: 1.4%
Avg brand age: 41 months
Avg seller age: 186 days

Competition & brand share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

Charbroil37%
EasiBBQ25%
Hisencn8%
DELSbbq8%
NEURARC7%
Lodge7%
Open — no brand owns it (2 brands, 7%)

Top charbroil griddle insert search terms

charbroil griddle insert13K/yr +578.0%1.1% conv.
charbroil griddle9K/yr +137.4%0.8% conv.
charbroil performance griddle insert3K/yr +482.7%1.0% conv.
charbroil grill griddle insert4K/yr +243.0%0.8% conv.
char broil griddle insert5K/yr +259.7%0.6% conv.
char broil grill griddle insert3K/yr +551.5%0.6% conv.
char broil griddle3K/yr +127.3%0.7% conv.

All search terms

Top charbroil griddle insert products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Charbroil Performance Series Griddle Insert | Turn Your Grill Into a Griddle

Charbroil$48.874.8★10 rev

Full Size Griddle Inserts for Char-Broil Performance 4 Burner Series Flat Top Griddle for Charbroil 463347017 463377017 463376018P2 463376117 463377117 Grill Replace for G470-0002-W1 G470-0003-W1

EasiBBQ$94.114.5★73 rev

Full Size Griddle Inserts for Char-Broil Performance 4 Burner Series Flat Top Griddle for Charbroil 463352521 463354021 463365021 463365522 463366022 Grill Replace for G426-0004-W1 G426-0005-W1

EasiBBQ$94.314.5★73 rev

Hisencn 16 7/8 Griddle for Charbroil 463420508 463420509 Cast Iron Grill Griddle Plate for 463420511 463436213 463436214 463461613 463436215 Pre-Seasoned Reversible 1 Pack

Hisencn$28.364.4★50 rev

Full-Size Griddle Inserts for Charbroil Performance 4 Burner Flat Top Griddle for Charbroil Grill 463347017 463377017 463376018P2 463376117 463377117 Replacement Parts for G470-0002-W2 G470-0003-W1

DELSbbq$88.844.3★110 rev

Newest

by launch date

Charbroil Performance Series Griddle Insert | Turn Your Grill Into a Griddle

Charbroil$48.8710 rev

4mo ago

27.7 Full-Size Griddle Replacement Parts For Charbroil Tru Infrared 4 Burner 463242716 466242715 463242715 466242815 G533-0009-W1A Large Griddle Replace for Lowes 606682

NEURARC$78.563 rev

7mo ago

27 inch Full Size Grill Griddle For Charbroil 463420508 463420511 463436214 463440109 Gas Grill Large Griddle Replacement for Backyard Grill

NEURARC$82.672 rev

7mo ago

463630021 Griddle Insert for Charbroil Performance 2-Burner Grill 463660021 463660421 463630422 463655021 463655621 Non-stick Flat Top Griddle Plate Replacement for Charbroil G426-0004-W1 G426-0005-W1

WEBROIL$73.0151 rev

1y ago

Full Size Griddle Inserts for Char-Broil Performance 4 Burner Series Flat Top Griddle for Charbroil 463347017 463377017 463376018P2 463376117 463377117 Grill Replace for G470-0002-W1 G470-0003-W1

EasiBBQ$94.1173 rev

1y ago

What buyers say about charbroil griddle insert

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Quality products, and fast delivery”

Grilling9%

“cool grill plate”

Size-Overall8%

“Fits perfectly”

Ease Of Cleaning7%

“Clean up is easy”

Value For Money7%

“It's definitely worth the price”

Durability4%

“Durable”

Strength4%

“Solid build”

Heating4%

“Great for reheating too”

Weight Heavy3%

“its heavy enough that Its super secure”

Advertised Vs Actual Product3%

“As described”

What buyers complain about

Weight Heavy15%

“This was so much heavier than expected”

Size-Overall10%

“Edges Too Short”

Rusts/Corrodes9%

“it got rusty”

Quality-Overall5%

“worst griddle ever”

De-Grease5%

“I dont recommend using it for meat, especially bacon, because the grease spatters everywhere”

Adhesion/Stickiness5%

“is not non stick”

Durability3%

“RUSTED AFTER 1 USE”

Ease Of Use3%

“awkward to move”

Heating3%

“the grill side does not heat up sufficiently on our induction cook top”

Ease Of Cleaning2%

“Moreover, food sticks to it's rough surface, and it it very hard to clean”

Top return reasons

Size-Overall52%

Weight Heavy9%

Value For Money8%

Rusts/Corrodes7%

Advertised Vs Actual Product3%

Functionality-Overall3%

Adhesion/Stickiness2%

Heating2%

Compatibility-Overall2%

Product Condition2%

Common questions

Is charbroil griddle insert profitable to sell on Amazon United States?: The niche generates $65K/yr across 15 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +323.6%. Flapen's verdict: Skip it (45/100).
How competitive is the charbroil griddle insert niche?: 8 brands and 48 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in charbroil griddle insert?: Top complaints mined from reviews: Weight Heavy, Size-Overall, Rusts/Corrodes. The return rate is 4.3%.
What does it cost to enter the charbroil griddle insert niche?: Listings span $28.36–$158.48; the average listing price is $74.60 (sweet spot $15–$100). The average incumbent carries 1,940 reviews — the moat a new listing must climb.