cedar mulch
Worth a lookShows demand growing +155.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+155.7%90-day search growth — must beat 0% to launch
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Incredible$33.78avg listing price — sweet spot $15–$100
Price range
Great$12.91–$76.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good625.53avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Bad$59K$59K/yr · 68K searches
According to Flapen's Amazon United States niche tracking, cedar mulch is a $59K/yr Amazon United States market (68K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 58/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
cedar mulch market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $68K–$84K
- units × avg price
- Conversion rate
- 2.6%
- Avg BSR
- #2,296
- Page quality
- 0%
- Prime
- 63%
- Sponsored
- 37%
- Out of stock
- 3.7%
- Avg brand age
- 58 months
- Avg seller age
- 158 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
58
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
17%
- Wood Smith USA28%
- HIRAM'S17%
- OLDCASTLE LAWN & GARDEN14%
- PETSPICK9%
- Cedarcide8%
- Generic6%
- Open — no brand owns it (6 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +155.7% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 34.3×
Top cedar mulch search terms
- cedar mulch42K/yr
- cedar mulch for landscaping14K/yr
- cedar mulch for garden4K/yr
- cedar chips for yard4K/yr
- cedar mulch for pest control4K/yr
Top cedar mulch products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
GranuCide Cedar Granules | Cedar Chips for Home & Garden | Repels Ants Aphids Spiders Mosquitos | Smells Great & Easy to Use | 1 Bag (8 lbs)
HIRAM'S$39.744.6★551 rev
100% Natural Cedar Chips | Mulch | Great for Outdoors or Indoor Potted Plants | Dog Bedding | Pleasant Earthy Smell 4 Quarts
Wood Smith USA$12.954.4★1,060 rev
OLDCASTLE Lawn & Garden Cedar Mulch 2CF
OLDCASTLE LAWN & GARDEN$22.624.3★34 rev
100% Natural Cedar Shavings | Mulch | Great for Outdoors or Indoor Potted Plants | Dog Bedding (4 Quart)
Wood Smith USA$12.914.4★1,706 rev
PETSPICK Red Cedar Pet Bedding for Dogs and Horses 24L
PETSPICK$13.944.1★1,242 rev
Newest
by launch date
Back to the Roots 100% Organic Mulch 58 Quart (2 Cubic ft) Expanding Coconut Husk Block for Gardening
Back to the Roots$29.30122 rev
Double Tree Home and Garden Cedar Granules | Repels Fleas Ticks Ants and Mosquitos | Rich Cedar Scent | Non Toxic | Pet Safe | 1 Bag (16 Quarts)
Double Tree Forest Products$40.22177 rev
Cedar Mulch 3.0 Cu. Ft. Perfect for Landscaping Gardens Potted Plants and More! (Brown)
Generic$49.7715 rev
GranuCide Cedar Granules | Cedar Chips for Home & Garden | Repels Ants Aphids Spiders Mosquitos | Smells Great & Easy to Use | 1 Bag (8 lbs)
HIRAM'S$39.74551 rev
Cedar Wood Chip Mulch 42 Quarts
MIGHTY109$29.819 rev
Trending
90-day click momentumBack to the Roots 100% Organic Mulch 58 Quart (2 Cubic ft) Expanding Coconut Husk Block for Gardening
Back to the Roots$29.304.6★
Capital Forest Products Cedar Mulch 3.0 Cu/Ft
Generic$54.655.0★
Cedar Mulch 3.0 Cu. Ft. Perfect for Landscaping Gardens Potted Plants and More! (Brown)
Generic$49.774.7★
100% Natural Cedar Chips | Mulch | Great for Outdoors or Indoor Potted Plants | Dog Bedding | Pleasant Earthy Smell 4 Quarts
Wood Smith USA$12.954.4★
Cedarcide Lawn Home & Garden Cedar Granules | Repels Fleas Ants Spiders & Mosquitoes | Smells Great Easy to Use | Family & Pet Safe | 2 Bags (16 Lbs)
Cedarcide$76.794.3★
What buyers say about cedar mulch
What buyers praise and complain about, mined from review topics.What buyers love
“great for bugs”
“Great smell”
“it feels like great quality because it really is just coconut husks”
“its super easy to store”
“As advertised”
“Worth it”
“new plants love it”
“Not harmful”
“It helps retain moisture, improves soil aeration, and keeps my plants happy and healthy”
“which is a decent size”
What buyers complain about
“didn't see much of an insect deterrent”
“a little too expensive”
“Small”
“Didnt smell at all”
“Did not work”
“Not user friendly in my opinion”
“It breaks apart easily with the water”
“The chips are not super fine”
“Its not was pictured”
“need space lol”
Top return reasons
Common questions
- Is cedar mulch profitable to sell on Amazon United States?
- The niche generates $59K/yr across 19 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +155.7%. Flapen's verdict: Worth a look (58/100).
- How competitive is the cedar mulch niche?
- 12 brands and 58 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in cedar mulch?
- Top complaints mined from reviews: Pest/Insect Control, Value For Money, Size-Overall. The return rate is 0.8%.
- When does demand for cedar mulch peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 34.3× the quietest.
- What does it cost to enter the cedar mulch niche?
- Listings span $12.91–$76.79; the average listing price is $33.78 (sweet spot $15–$100). The average incumbent carries 626 reviews — the moat a new listing must climb.