Cat Grass

Shoppers searched for this 970K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved +2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

970K

Growth, 90 days vs prior 90

+2.2%

Conversion, latest week

9.8%

Market size, estimated

$1.3Ma year

Peak month

April1.2× the quietest month

Top search term

cat grass458K searches a year

Listings sell for $14.16 on average, from $5.54 to $30.04. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,500 to 3,000 of them. At $14.16 that is $35K to $42K a year per listing.

Average price

$14.16under the $15 to $100 sweet spot

Price range

$5.54–$30.04

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

2,500–3,000

Revenue per listing a year

$35K–$42K

Returns

0.3%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #108 within Grasses. It carries 3,860 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

97%

Out of stock, average day

0.3%

Average rank

#108in Grasses

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

3,860per listing

Listings tracked

33

9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

7Amazon's first-year sales bar

Average brand age

41 months