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Cardinal Bird Seed

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 98% of clicks, so Cardinal Bird Seed is a Maybe.

Flapen Score
54
54 / 100
Ranks 4,843 of 8,839 Patio, Lawn & Garden niches · −2 vs the category median of 56
Market size
$349K/yr151K searches / yr
90-day growth
+71.5%search demand this quarter
Competition
67%top-5 click share · 6 brands · 25 sellers

Flapen Score

Cardinal Bird Seed against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Cardinal Bird Seed is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cardinal Bird Seed market on Amazon at a glance

Shoppers on Amazon United States searched for Cardinal Bird Seed 151K times last year and spent an estimated $349K. The top 5 brands take 98% of clicks. Demand peaks in Aug–Sep. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 15.9% of those searches ended in a purchase.

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.9% of those searches ended in a purchase. Searches in the last 90 days moved +71.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $349K a year.

Searches, last 12 months
151K
Growth, 90 days vs prior 90
+71.5%
Conversion, latest week
15.9%
Market size, estimated
$349Ka year
Peak month
August28.0× the quietest month
Top search term
cardinal bird seed78K searches a year

02 · Price

A sale here is worth $14.59.

Listings sell for $14.59 on average, from $6.00 to $24.95. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,000 to 2,500 of them. At $14.59 that is $29K to $36K a year per listing.

Average price
$14.59under the $15 to $100 sweet spot
Price range
$6.00–$24.95
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
2,000–2,500
Revenue per listing a year
$29K–$36K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #42 within Backyard Birding & Wildlife. It carries 5,864 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
2.4%
Average rank
#42in Backyard Birding & Wildlife
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
5,864per listing
Listings tracked
15

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
67 months

Products

Top Cardinal Bird Seed products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 rising

Sellers

25

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

0%

  • Brand 139%
  • Brand 235%
  • Brand 313%
  • Brand 46%
  • Brand 55%
  • Brand 62%

Demand

Cardinal Bird Seed search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 28.0×

Search terms

Top Cardinal Bird Seed search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cardinal bird seed78K/yr
  • cardinal bird food17K/yr
  • cardinal food15K/yr
  • bird seed for cardinals9K/yr
  • cardinal bird seed mix6K/yr
  • cardinal bird feed5K/yr
  • bird food for cardinals4K/yr
  • cardinal food for outside feeder4K/yr
  • bird seed cardinals3K/yr
  • best bird seed for cardinals2K/yr

Reviews and returns

What reviews say buyers love and hate about Cardinal Bird Seed

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“This is not cheap”
A buyer, on “Value For Money”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Cardinal Bird Seed questions

Answered from the same tracked data.