Is burlap bags profitable to sell on Amazon United States?

The niche generates $782K/yr across 75 tracked products. 3 of 11 products launched in the last 360 days are still selling. 90-day search growth is +8.1%. Flapen's verdict: Worth a look (63/100).

How competitive is the burlap bags niche?

53 brands and 58 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 33% of demand.

What do buyers complain about in burlap bags?

Top complaints mined from reviews: Smell, Size-Overall, Material Quality. The return rate is 4.1%.

When does demand for burlap bags peak?

Demand peaks in Nov–Dec; the busiest month runs 1.9× the quietest.

What does it cost to enter the burlap bags niche?

Listings span $6.49–$61.99; the average listing price is $24.95 (sweet spot $15–$100). The average incumbent carries 639 reviews — the moat a new listing must climb.

burlap bags

Worth a look

Shows no brand lock-in (top 5 brands take 33% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Incredible33%

top-5 brand share — no brand owns this niche

Avg price

Incredible$24.95

avg listing price — sweet spot $15–$100

Competition

Great24%

top-5 click share — an open shelf

Price range

Great$6.49–$61.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$782K

$782K/yr · 852K searches

Review moat

Good638.89

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.7%

search→purchase rate — share of searches ending in a sale

Returns

Okay4.1%

return rate — above 5% kills the launch gate

Growth

Okay+8.1%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United States niche tracking, burlap bags is a $782K/yr Amazon United States market (852K searches/yr). The top 5 brands hold 33% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 63/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

burlap bags market data

Units sold / yr: 30K–40K; avg 500–750/product
Revenue / yr: $749K–$998K; units × avg price
Conversion rate: 3.7%
Avg BSR: #959
Page quality: 0%
Prime: 99%
Sponsored: 89%
Out of stock: 1.1%
Avg brand age: 34 months
Avg seller age: 173 days

Competition & brand share

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

Brands

53 falling

Sellers

Top-5 brand share

33%

Top 20: 69%

Top-5 click share

24%

Top 20: 53%

Open market

63%

MAQIHAN11%
butarfe7%
Shappy6%
FIBEUSION5%
Sandbaggy5%
Zplontya4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +8.1% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 1.9×

Open Trend

Top burlap bags search terms

burlap bags251K/yr -9.8%3.3% conv.
burlap tote bag56K/yr +54.8%1.2% conv.
burlap sack94K/yr +30.8%5.3% conv.
jute bag38K/yr +19.7%0.5% conv.
burlap gift bags55K/yr +5.1%2.0% conv.
potato sack42K/yr +11.6%2.5% conv.
burlap bag47K/yr +2.0%2.4% conv.
burlap sacks43K/yr +17.3%3.9% conv.
jute tote bag27K/yr +14.7%0.8% conv.
small burlap bags31K/yr +5.4%3.3% conv.

All search terms

Top burlap bags products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

MAQIHAN 2 PCS Burlap Sack - 18.5 x 27.5 Burlap Bags for Plants High Density Natural Jute Bag of Potatoes Plant Grow Bags with Rope Potato Sacks Race Bags Potato Storage Multipurpose

MAQIHAN$9.264.5★304 rev

Shappy 10 Pack Burlap Tote Bag Set Reusable Blank Jute Burlap Grocery Bag with Handle for Bridesmaid Gift Shopping DIY(Jute)

Shappy$44.334.7★295 rev

10pcs Burlap Tote Bag Set with Handles Reusable Grocery Bags with Ribbon 13 x 9.5 x 4.7 Inch Waterproof Natural Jute Tote for Women Bridesmaid Gift Beach Shopping Wedding Travel DIY Embroidery

butarfe$31.924.8★130 rev

Zplontya Large Burlap Bags 20x30 Inch Natural Jute Single Burlap Sacks Reusable Plant Grow Bags Root Vegetable Holders Strong Potato Sacks for Gardening Planting Food Storage Outdoor Games for Kids

Zplontya$10.574.3★229 rev

Sandbaggy Burlap Bags for Vegetables & Gardening 22 X 36- Burlap Sacks Perfect for Kids - Plant Covers - Holds Up to 50lbs - Food Grade (Pack of 10)

Sandbaggy$44.644.5★1,053 rev

Newest

by launch date

Stitokg 4-Pcak Large Size Burlap Bags 18.5 x 27.5 Inch Natural Jute Potato Sacks Reusable for Harvest Potato Sacks Gardening Storage Home Use Sack Races

Stitokg$16.9919 rev

7mo ago

Sandbaggy Burlap Sandbags 14 x 26 Durable Natural Jute 50-lb Capacity Bags for Flood Control Erosion Prevention & Landscaping Biodegradable Empty Tie-String Design (5)

Sandbaggy$25.8033 rev

8mo ago

10pcs Burlap Tote Bag Set with Handles Reusable Grocery Bags with Ribbon 13 x 9.5 x 4.7 Inch Waterproof Natural Jute Tote for Women Bridesmaid Gift Beach Shopping Wedding Travel DIY Embroidery

butarfe$31.92130 rev

10mo ago

Karinoos 8pcs Burlap Tote Bag Set with Handles Waterproof Reusable Blank Grocery Bags with Ribbon Large Jute Tote 15.35 * 6 * 12 Inch for Women Bridesmaid Gift Beach Pool Shopping Wedding Travel DIY

Karinoos$36.14161 rev

1y ago

Paterr 12 Pcs Burlap Jute Tote Bag Bachelorette Gift Bag with Handle Tissue Paper Monstera Tag for Bridesmaid Party Favor(S)

Paterr$31.5943 rev

1y ago

What buyers say about burlap bags

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Great quality bags, and good size”

Size-Overall14%

“The sizing looks accurate”

Advertised Vs Actual Product8%

“As advertised”

Durability7%

“Cute & Durable”

Strength7%

“Very strong”

Value For Money6%

“Great value”

Fun/Entertainment Experience5%

“Fun For Everyone”

Material Quality5%

“Sturdy material”

Gifting Purpose3%

“Perfect little gift bags”

Stitch/Finish/Polish2%

“The stitching is solid”

What buyers complain about

Smell33%

“Very strong odor”

Size-Overall14%

“the did not fit”

Material Quality5%

“Shiny odd material”

Durability5%

“I was expecting them to be a bit more durable for kids playing at a party”

Strength3%

“Very flimsy”

Quality-Overall3%

“there cheap”

Thickness2%

“This is not high density”

Advertised Vs Actual Product2%

“Apparently 5X7 is 5x7 I completely ignored the numbers in the title”

Thin1%

“So thin you can see through it”

Adhesion/Stickiness1%

“Stickers or any adhesive would not stay because of the jute fabric”

Top return reasons

Size-Overall61%

Material Quality7%

Smell6%

Quality-Overall5%

Advertised Vs Actual Product5%

Value For Money4%

Color2%

Thin2%

Strength1%

Defective Material/Parts1%

Common questions

Is burlap bags profitable to sell on Amazon United States?: The niche generates $782K/yr across 75 tracked products. 3 of 11 products launched in the last 360 days are still selling. 90-day search growth is +8.1%. Flapen's verdict: Worth a look (63/100).
How competitive is the burlap bags niche?: 53 brands and 58 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 33% of demand.
What do buyers complain about in burlap bags?: Top complaints mined from reviews: Smell, Size-Overall, Material Quality. The return rate is 4.1%.
When does demand for burlap bags peak?: Demand peaks in Nov–Dec; the busiest month runs 1.9× the quietest.
What does it cost to enter the burlap bags niche?: Listings span $6.49–$61.99; the average listing price is $24.95 (sweet spot $15–$100). The average incumbent carries 639 reviews — the moat a new listing must climb.