Burlap

Shoppers searched for this 930K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.

Searches, last 12 months

930K

Growth, 90 days vs prior 90

+6.5%

Conversion, latest week

6.3%

Market size, estimated

$1.0Ma year

Peak month

November2.7× the quietest month

Top search term

burlap341K searches a year

Listings sell for $17.48 on average, from $5.71 to $60.20. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $17.48 that is $52K to $70K a year per listing.

Average price

$17.48inside the $15 to $100 sweet spot

Price range

$5.71–$60.20

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

3,000–4,000

Revenue per listing a year

$52K–$70K

Returns

1.9%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #244 within Plant Covers. It carries 1,135 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.7%

Average rank

#244in Plant Covers

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

1,135per listing

Listings tracked

27

11 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

4Amazon's first-year sales bar

Average brand age

46 months