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Bug Spray Outdoor

Pass

Bug Spray Outdoor scores 68 out of 100, a Pass. Shoppers spend an estimated $1.0M a year here, search demand grew +120.6% this quarter, and an estimated 0.5% of orders come back.

Filters Trending
Flapen Score
68
68 / 100
Top 9% of 8,839 Patio, Lawn & Garden niches · +12 vs the category median of 56
Market size
$1.0M/yr470K searches / yr
90-day growth
+120.6%search demand this quarter
Competition
61%top-5 click share · 7 brands · 90 sellers

Flapen Score

Bug Spray Outdoor against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Bug Spray Outdoor is stronger. Inside it, weaker.

68Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bug Spray Outdoor market on Amazon at a glance

Shoppers on Amazon United States searched for Bug Spray Outdoor 470K times last year and spent an estimated $1.0M. The top 5 brands take 95% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 68 out of 100, a Pass.

01 · Demand

An estimated 11.1% of those searches ended in a purchase.

Shoppers searched for this 470K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.1% of those searches ended in a purchase. Searches in the last 90 days moved +120.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.

Searches, last 12 months
470K
Growth, 90 days vs prior 90
+120.6%
Conversion, latest week
11.1%
Market size, estimated
$1.0Ma year
Peak month
July10.5× the quietest month
Top search term
insect & pest repellent sprays63K searches a year

02 · Price

A sale here is worth $19.33.

Listings sell for $19.33 on average, from $4.99 to $44.63. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At $19.33 that is $39K to $48K a year per listing.

Average price
$19.33inside the $15 to $100 sweet spot
Price range
$4.99–$44.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,000–2,500
Revenue per listing a year
$39K–$48K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #64 within Repellents. It carries 12,786 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
95%
Out of stock, average day
0.0%
Average rank
#64in Repellents
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
12,786per listing
Listings tracked
20

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
74 months

Products

Top Bug Spray Outdoor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 falling

Sellers

90

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

2%

  • Brand 140%
  • Brand 225%
  • Brand 320%
  • Brand 46%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Demand

Bug Spray Outdoor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 10.5×

Search terms

Top Bug Spray Outdoor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • insect & pest repellent sprays63K/yr
  • bug spray outdoor80K/yr
  • outdoor bug spray56K/yr
  • raid max perimeter protection39K/yr
  • spectracide bug stop home barrier39K/yr
  • insect & pest repellent spray concentrates26K/yr
  • insect spray outdoor16K/yr
  • outdoor bug spray home defense16K/yr
  • spectracide bug stop15K/yr
  • bug be gone14K/yr

Reviews and returns

What reviews say buyers love and hate about Bug Spray Outdoor

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Pest/Insect Control”
36%of negative reviews mention “Pest/Insect Control”
0.5%of orders come back
“Does not kill insects”
A buyer, on “Pest/Insect Control”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Bug Spray Outdoor questions

Answered from the same tracked data.