briggs and stratton starter
Worth a lookShows demand growing +115.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+115.4%90-day search growth — must beat 0% to launch
Avg price
Incredible$39.54avg listing price — sweet spot $15–$100
Price range
Incredible$28.96–$55.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good533.03avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Market size
Okay$224K$224K/yr · 133K searches
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Returns
Bad5.7%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, briggs and stratton starter is a $224K/yr Amazon United States market (133K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 59/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
briggs and stratton starter market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- $237K–$316K
- units × avg price
- Conversion rate
- 4.3%
- Avg BSR
- #457
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 46 months
- Avg seller age
- 179 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
16 rising
Sellers
24
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
54%
Top 20: 90%
Open market
14%
- Parts Player30%
- BDELI22%
- DynaVim Parts16%
- A ABIGAIL7%
- ProMintu5%
- Boatrip5%
- Open — no brand owns it (10 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +115.4% search growth over the last 90 days.Peak months: Apr, May, Jun · busiest ÷ quietest = 4.2×
Top briggs and stratton starter search terms
- briggs and stratton starter30K/yr
- lawn mower starter12K/yr
- briggs and stratton starter motor8K/yr
- craftman mower starter5K/yr
- 5939346K/yr
- craftsman lawn mower starter6K/yr
- john deere starter8K/yr
- troy bilt starter6K/yr
- 593934 starter5K/yr
- briggs stratton starter4K/yr
Top briggs and stratton starter products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
OEG Parts Replacement Starter 14 Tooth Steel Gear Compatible with Briggs Stratton Cub Cadet 14.5 16 16.5 17 17.5 18 18.5 HP John Deere New Holland Toro 593934 693551 LG693551 BS693551 SE501848 CCW
Parts Player$34.254.2★1,112 rev
Briggs and Stratton Starter Replacement 14 Teeth 593934 693551 030221 33R877 12 12.5 13 14 15.5 16 16.5 17 17.5 18 18.5 19.5 HP Cub Cadet 11 16 18 RTZ LT1018 John Deere D100 105 L100 New Holland Toro
BDELI$42.534.2★742 rev
OEG Parts New Starter Compatible with Briggs & Stratton 1972-2002 7HP-18HP Engines 390838 391423 392749 394805 491766 497594 497595 693054 SBS0001 41022003 41022003R 41022052
Parts Player$28.964.4★4,244 rev
Briggs and Stratton Starter Replacement for 14 Teeth 593934 693551 030221 5777N 12 12.5 13 14 15.5 16 16.5 17 17.5 18 18.5 19.5 HP Cub Cadet 11 16 18 RTZ LT1018 John Deere D100 105 L100 Toro
DynaVim Parts$41.164.3★378 rev
Boatrip 5777 Steel Gear Starter (14-Teeth) Replacement for Briggs & Stratton 593934 693551 Craftsman Lawn Mower Tractor John Deere L100 D105 Cub Cadet LT1018 14.5 17 18 18.5 19HP LG693551 33R777
Boatrip$37.034.2★146 rev
Newest
by launch date
Starter Replacement for Briggs and Stratton 14 Teeth 593934 693551 5777N 12 12.5 13 14 15.5 16 16.5 17 17.5 18 18.5 19.5 HP Cub Cadet 11 16 18 RTZ LT1018 Joh.n Deer.e D100 105 L100 New Holland Toro
BELLINGO$41.0213 rev
San-IgniteX 14T CCW Starter Motor for Briggs & Stratton Engines (14.5-18.5HP) - Direct Replacement for 593934/693551/LG693551 with OEM-Quality 14-Tooth Gear Design
San-IgniteX$38.9034 rev
Briggs and Stratton Starter Replacement for 14 Teeth 593934 693551 030221 5777N 12 12.5 13 14 15.5 16 16.5 17 17.5 18 18.5 19.5 HP Cub Cadet 11 16 18 RTZ LT1018 John Deere D100 105 L100 Toro
DynaVim Parts$41.16378 rev
Steel Gear Starter Replacement for 14 Teeth Briggs and Stratton 593934 693551 030221 33R877 12 12.5 13 14 15.5 16 16.5 17 17.5 18 18.5 19.5 HP Cub Cadet 11 16 18 RTZ LT John Deere D100 105 Toro
DynaVim Parts$40.17240 rev
593934 693551 LG693551 5777N Starter for Briggs and Stratton 12-18.5HP BS693551 for Cub Cadet John Deere Sabo Toro New Holland Scotts Mower
ultramindz$38.9478 rev
Trending
90-day click momentumOEG Parts New 16 Tooth Starter Compatible With Briggs & Stratton 1972-2002 7HP-18HP Engines 41022003 41022003R 41022052 390838 391423 392749 394805 491766 497594 497595 693054 SBS0001
OEG Parts$29.823.6★
Starter Replacement for Briggs and Stratton 14 Teeth 593934 693551 5777N 12 12.5 13 14 15.5 16 16.5 17 17.5 18 18.5 19.5 HP Cub Cadet 11 16 18 RTZ LT1018 Joh.n Deer.e D100 105 L100 New Holland Toro
BELLINGO$41.025.0★
5742N Starter Motor 16 Teeth Compatible with L118 L120 Briggs & Stratton for Lawn Mower 7-22Hp41022003 497595 497594 391423 390838 392749 394805 491766 693054 SBS0001 AM122337 LG497595 (Steel Gear)
A ABIGAIL$38.194.3★
PROMintu 14 Tooth Starter Motor Replaces for 42 inch Craftsman LT1000 LT2000 LT3000 YT3000 DYT4000 Riding Lawn Mower Tractors with Briggs Stratton Intek 17HP 17.5HP 18HP 18.5HP 19HP 19.5HP 20HP
ProMintu$55.454.3★
OEG Parts Replacement Starter 14 Tooth Steel Gear Compatible with Briggs Stratton Cub Cadet 14.5 16 16.5 17 17.5 18 18.5 HP John Deere New Holland Toro 593934 693551 LG693551 BS693551 SE501848 CCW
Parts Player$34.254.2★
What buyers say about briggs and stratton starter
What buyers praise and complain about, mined from review topics.What buyers love
“Direct fit”
“Excellent vendor and product”
“As described”
“Very reasonable price”
“Worked great as a replacement on my 2017 Troy built riding mower”
“Easy install”
“cranking power was excellent”
“durable, and worth every penny”
“Easy to ut on working great”
“The tractor runs like new”
What buyers complain about
“Broke on first use”
“No quality control”
“Came bent so badly its unusable”
“Does not fit”
“I get high pitched noises from it”
“Plastic gear and is probably the cheapest plastic they could make”
“Did not work”
“my machine is down”
“Weak, does not mesh well with flywheel”
“Cost me 3 times more”
Top return reasons
Common questions
- Is briggs and stratton starter profitable to sell on Amazon United States?
- The niche generates $224K/yr across 29 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +115.4%. Flapen's verdict: Worth a look (59/100).
- How competitive is the briggs and stratton starter niche?
- 16 brands and 24 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 81% of demand.
- What do buyers complain about in briggs and stratton starter?
- Top complaints mined from reviews: Durability, Quality-Overall, Defective Material/Parts. The return rate is 5.7% — above our launch gate.
- When does demand for briggs and stratton starter peak?
- Demand peaks in Apr–May–Jun; the busiest month runs 4.2× the quietest.
- What does it cost to enter the briggs and stratton starter niche?
- Listings span $28.96–$55.99; the average listing price is $39.54 (sweet spot $15–$100). The average incumbent carries 533 reviews — the moat a new listing must climb.