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44

bok choy seeds

Skip it

Prices mostly outside the sweet spot ($2.99–$14.40) — this niche doesn't clear our bar today.

Market size 15Growth 34Conversion 96Competition 29Returns 99Price range 0Avg price 18Brand share 36Review moat 28Quality gap 73

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Incredible13.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Growth

Okay+7.5%

90-day search growth — must beat 0% to launch

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay3,744.43

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad$6.42

avg listing price — sweet spot $15–$100

Market size

Bad$60K

$60K/yr · 69K searches

Price range

Bad$2.99–$14.40

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, bok choy seeds is a $60K/yr Amazon United States market (69K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Mar–Apr–May. Verdict: Skip it — 44/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

bok choy seeds market data

Units sold / yr
10K–13K
avg 500–750/product
Revenue / yr
$64K–$80K
units × avg price
Conversion rate
13.6%
Avg BSR
#803
Page quality
0%
Prime
100%
Sponsored
71%
Out of stock
1.0%
Avg brand age
56 months
Avg seller age
167 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

11

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

12%

  • RDR Seeds50%
  • HipGirl18%
  • Sow Right Seeds6%
  • Generic5%
  • Gardeners Basics5%
  • Back to the Roots4%
  • Open — no brand owns it (4 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +7.5% search growth over the last 90 days.
2K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 2.9×

Top bok choy seeds search terms

  • bok choy seeds40K/yr
  • baby bok choy seeds10K/yr
  • bok choy seeds for planting11K/yr
  • bokchoy seeds for planting4K/yr
  • pak choi seeds4K/yr
All search terms

Top bok choy seeds products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$6K20%$12K30%$18K40%$24K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

What buyers say about bok choy seeds

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth53%

“Amazing growth”

Quality-Overall20%

“Good quality”

Value For Money9%

“Absolutely worth the cost”

Advertised Vs Actual Product6%

“As advertised”

Ease Of Use4%

“Easy Process”

Size-Overall2%

“Nice size & good sprouting time”

Functionality-Overall1%

“Showed up no issues”

Strength1%

“Grew well and the Tatsoi is very hearty”

Durability0%

“stays durable even if things get a little messy near my hydroponic setup”

Instructions/User Manual/Troubleshooting0%

“Good instructions”

What buyers complain about

Plant Growth61%

“Slow growth”

Functionality-Overall11%

“Didn't see any progress yet”

Size-Overall6%

“the bigger they get”

Quality-Overall6%

“Low yields”

Pest/Insect Control5%

“I don't know if it is pest resistant or how it tastes since it is seeds”

Value For Money5%

“Avoid wasting your money”

Durability2%

“Some never went beyond about an inch high and then died”

Top return reasons

Advertised Vs Actual Product66%
Plant Growth12%
Ethically/Sustainably Sourced5%
Value For Money5%
Functionality-Overall3%
Contamination3%
Leak-Proof3%
Size-Overall3%

Common questions

Is bok choy seeds profitable to sell on Amazon United States?
The niche generates $60K/yr across 14 tracked products. 90-day search growth is +7.5%. Flapen's verdict: Skip it (44/100).
How competitive is the bok choy seeds niche?
10 brands and 11 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in bok choy seeds?
Top complaints mined from reviews: Plant Growth, Functionality-Overall, Size-Overall. The return rate is 0.2%.
When does demand for bok choy seeds peak?
Demand peaks in Mar–Apr–May; the busiest month runs 2.9× the quietest.
What does it cost to enter the bok choy seeds niche?
Listings span $2.99–$14.40; the average listing price is $6.42 (sweet spot $15–$100). The average incumbent carries 3,744 reviews — the moat a new listing must climb.