blackstone on the go
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Growth
Great+62.4%90-day search growth — must beat 0% to launch
Review moat
Good1,001.75avg incumbent reviews — the moat a new listing must climb
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$226.09avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Bad$9.99–$415.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$57K$57K/yr · 30K searches
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, blackstone on the go is a $57K/yr Amazon United States market (30K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Skip it — 42/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
blackstone on the go market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $57K–$113K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #102
- Page quality
- 0%
- Prime
- 55%
- Sponsored
- 60%
- Out of stock
- 19.5%
- Avg brand age
- 35 months
- Avg seller age
- 176 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
3 falling
Sellers
53
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
54%
Top 20: 100%
Open market
0%
- BLACKSTONE89%
- Royal Gourmet10%
- Whaleme1%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +62.4% search growth over the last 90 days.Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 3.7×
Top blackstone on the go products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BLACKSTONE 22 On The Go Scissor-Leg Griddle with Two Burners -Stainless Steel Gas Griddle with Hood Wheels Side Shelf Heavy Duty Outdoor Stainless Steel Griddle for Backyard Patio Camping 1935
BLACKSTONE$314.624.7★916 rev
Blackstone 2350 OTG 22 Omnivore Griddle with Hood Black
BLACKSTONE$302.714.7★916 rev
Blackstone 2363 20 x 14 Camping Griddle
BLACKSTONE$192.434.2★56 rev
Blackstone On The Go 22 Omnivore Griddle RV-Ready Package - Includes Propane Quick Connect and Griddle Tool Kit - The Ultimate Blackstone Grill Kit
BLACKSTONE$318.194.5★66 rev
Blackstone OTG 22 Inch Tabletop Griddle Plate with Built-In Hood Black - Portable Outdoor Grill Appliances for Camping Tailgate Grilling and On-the-Go Kitchen Cooking
BLACKSTONE$215.674.8★234 rev
Newest
by launch dateBlackstone 2363 20 x 14 Camping Griddle
BLACKSTONE$192.4356 rev
Blackstone 2364 12 x 14 Camping Griddle with Side Burner
BLACKSTONE$182.2458 rev
Blackstone 22 Inch Griddle - Portable Blackstone Omnivore Grill with Flexfold Legs Includes Accessories Seasoning and Griddle Gloves
BLACKSTONE$415.86152 rev
Blackstone 22 Inch Griddle 2350 Portable Blackstone Omnivore Grill with Flexfold Legs with 22 Inch Blackstone Griddle Cover 5608 for On The Go Flexfold Griddle
BLACKSTONE$391.0226 rev
Whaleme Grease Cup Liners Compatible with Blackstone Griddle 5017 - Griddle Accessories Disposable Grill Tray Aluminum Foil Drip Pan Grease Catcher Cup Liner for 17 22 28 36 Inch (30 Pack)
Whaleme$9.992,419 rev
Trending
90-day click momentum
Royal Gourmet PD1301R 3 Burner Tabletop Propane Gas Griddle with Cover 24 Inch Portable Griddle with 25 500 BTUs Output for Outdoor Cooking While Camping or Tailgating Red
Royal Gourmet$102.464.5★
Royal Gourmet PD3001 3-Burner Propane Gas Griddle with Collapsible Stand 23-Inch Portable Griddle with Side Table & 314 Sq. In. Cooking Area for Camping Tailgating Backyard & Patio Black
Royal Gourmet$194.024.3★
Royal Gourmet PD1305H 3 Burner Propane Gas Grill and Griddle Combo with Lid 3-in-1 Grill Griddle Combo with 29 000 BTUs Output for Outdoor Cooking 364 Sq. In. Cooking Area Silver & Black
Royal Gourmet$140.124.4★
Blackstone 2363 20 x 14 Camping Griddle
BLACKSTONE$192.434.2★
Royal Gourmet GD4002T 4-Burner Tailgater Grill and Griddle Combo Portable Flat Top Propane Gas Grill with 40 000 BTUs Output for Backyard or Outdoor Cooking Black
Royal Gourmet$173.484.4★
What buyers say about blackstone on the go
What buyers praise and complain about, mined from review topics.What buyers love
“Awesome grill”
“Fit perfect”
“Great clean up”
“Really well made”
“Description is accurate”
“Ease of use”
“Good Value”
“Easy to set up”
“Perfect for Travel”
“Heats up good”
What buyers complain about
“this grill came in damaged the lid has a dent in it”
“Not hot enough”
“If it doesnt fit with this”
“Terrible quality control”
“Assembly wasnt the easiest”
“Its very heavy”
“Instructions are useless with no words”
“Very disappointing for a $300 product”
“Received product with rust on the cook top so that sucked”
“if it is actually ceramic coated as advertised then it's the worst ceramic coat job ever”
Top return reasons
Common questions
- Is blackstone on the go profitable to sell on Amazon United States?
- The niche generates $57K/yr across 20 tracked products. 90-day search growth is +62.4%. Flapen's verdict: Skip it (42/100).
- How competitive is the blackstone on the go niche?
- 3 brands and 53 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in blackstone on the go?
- Top complaints mined from reviews: Grilling, Heating, Size-Overall. The return rate is 0.4%.
- When does demand for blackstone on the go peak?
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 3.7× the quietest.
- What does it cost to enter the blackstone on the go niche?
- Listings span $9.99–$415.86; the average listing price is $226.09 (sweet spot $15–$100). The average incumbent carries 1,002 reviews — the moat a new listing must climb.